Job Description
JOB DESCRIPTION: MARKETING-SALES COORDINATOR
Enhance exiting marketing materials, sales tradeshows, website and assist with development of new sales initiatives and strategies to increase sales for a leading national wholesaler with over 20+ years in business selling Commercial greenhouse and Retail Garden products.
PRIMARY RESPONSIBILITIES:
· Prepare, enhance & develop printed and digital marketing materials
· Manage all seasonal tradeshows – budget, booth requirements, product assortment, set-up, break-down, and travel arrangements.
· Coordinate all pre and post trade show marketing activities & promotions including customer & potential customer follow ups
· Manage and Direct printed catalog distribution to existing customers using sales analysis data
· Prepare marketing using sales analysis to summarize ROI marketing initiatives.
· Maintain product showroom at company premise and coordinate all sample requests.
· Prepare marketing & product assortments with presentations for product line reviews with key accounts & sales presentations.
· Maintain positive communication with major customers
· Assist with sales process as necessary – sales orders, inventory checks, shipping quotes, delivery status, etc.
· Assist with sales report creation and data analysis of customers and products
· Assist with annual sales and merchandizing budgets
· Track and monitor monthly departmental spending
DESIRED SKILLS:
· Bachelor’s degree in marketing, communications, or related field
· 2 years’ experience in a similar role
· Experience in trade show execution, direct marketing, budgeting & project management
· Excellent PC skills including MS Office Suite – Word, Excel, PowerPoint
· High level of accuracy, attention to detail and analytical skills
· Excellent written and verbal communication skills
· Willingness to travel to set up trade shows and presentations
· Capable of managing own workload and confident in working with other teams in the company
Positive, flexible, and enthusiastic with an open mind to learn all aspects of the business