WHAT WE ARE LOOKING FOR: We are looking for fun, dynamic, hard-working individuals to join our expanding team.

PURPOSE OF THIS ROLE: The Marketing Coordinator assists with executing digital content strategies including email marketing campaigns, content creation, and social media management. This role will be responsible for maintaining SPJA’s websites and social media, which includes curating and creating content, communicating up-to-date information, and coordinating the review/approval process where applicable. This role will also develop consistent messaging and images for SPJA’s brands through all its digital channels and print media. The Marketing Coordinator has strong creative writing and strategic skills, as well as an eye for design and high attention to detail.

EDUCATION/EXPERIENCE: BA in Marketing, Communications, or related field.

ESSENTIAL FUNCTIONS: The major areas of responsibility include:

• Write copy and create graphics for digital campaigns, email blasts, social media posts, website/blog posts, etc. in accordance with relevant brand guidelines.
• Maintain and update website and mobile app content.
• Monitor SPJA’s social media accounts and provide engaging interaction with followers.
• Monitor campaign activity, utilize data to analyze performance, and identify areas of improvement/optimization.
• Assist with gathering and reporting of metrics across various channels (social, web, mobile).
• Provide excellent customer service responses and escalate issues where appropriate.
• Organize and label assets in digital content library.
• Support print collateral design projects by editing templates and preparing files for production.
• Stay up to date on social media trends, technologies, and best practices.
• Assist with conducting research and providing relevant analytics for various trends and other topics of interest.
• Coordinate and assist the social media volunteer lead with their departmental needs.
• May be requested to assist with tasks or duties relating to other marketing department functions.
• Other duties as assigned from time to time by management.

KNOWLEDGE, SKILLS AND ABILITIES DESIRED:

• Excellent knowledge of Facebook, Twitter, Instagram, YouTube, social media management programs, and social media best practices.
• Basic knowledge of HTML and Wordpress preferred.
• Experience with graphic design, such as basic knowledge of Adobe Photoshop. Familiarity with Adobe Illustrator and Adobe InDesign preferred, but not required.
• Experience in a customer service-oriented role.
• Understanding of SEO and web traffic metrics.
• Strong analytical and multitasking skills – a critical thinker with problem-solving skills.
• Must be a fast learner with excellent time management abilities.
• Excellent written and verbal communication skills.
• Must be able to manage volunteers, staff, and vendors at convention and at other facilities.

PHYSICAL DEMANDS & WORK ENVIRONMENT:

• For now, we require all employees to work remotely due to public health advisory and company policy. We plan to reopen the office this fall.
• The duties of this position are normally performed indoors in a business/office setting. The noise level in the work environment is usually moderate to loud during events and minimal during non-event times.
• The person in this position needs to occasionally move about inside the office to access file cabinets, office machinery, etc.
• Ability to lift and handle packages up to 30 lbs. in weight.
• Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions and requirements of this position.

COMPENSATION:

• Pay is based on qualifications and experience. SPJA offers a competitive benefits package that includes medical, dental, vision and life insurance; HSA and FSA accounts; 401(k) plan with employer matching; flexible work schedule with 12 paid holidays; Sick time off and Paid time off.