Title: Copywriter

Job Description

The copywriter is responsible for the conceptualization and creation of marketing/advertising copy, often teaming up with design professionals as well as in collaboration with other agency staff. The copywriter also serves as a content-creator as necessary to support client needs. The copywriter writes clear and concise copy that will inform and engage our client’s target audience.

Primary Responsibilities

• Conceives and executes both copy and content which deliver to the input
• Responsible for generating original concepts, concise and compelling copy, and informative and relevant content, all with grammatical and material accuracy
• Following input from the Creative Director, the Copywriter sees work through to its production
• Must also be able to work productively and harmoniously with designers who share the responsibility on the given assignment
• Participates in and contributes to the new business activities of the agency
• Complies to quality standards as determined by best practices and client guidelines
• Serves as a de facto editor/proofreader on content generated by others
• Builds relationships at appropriate client/vendor levels
• Works closely with upper management to identify and suggest solutions to a variety of issues
• Keeps abreast of current trends and the latest technological advances that impact our work

Required Experience & Skills

• Highly creative and imaginative, as well as curious about clients' products or services
• Skilled in writing clear, concise, and on-strategy copy
• Able to generate engaging content, including necessary research
• Understand the different language styles that appeal to various target markets, including the subtleties between B2B, B2C, and content
• Outstanding interpersonal and communication skills
• Highly self-motivated, organized and works well in a team and with a range of creative people
• Able to work under pressure and manage workloads effectively
• Able to see other people's points of view and take critical feedback
• Works within strict budgets, both time and monetary
• Fundamental grasp of website content SEO
• Ability to identify, recommend, and promote new opportunities for the firm and our clients, including new business prospects, emerging technology, and trends
• University degree in communications, advertising, marketing, English, creative writing or other applicable area
• 2–3 years relevant experience, agency environment a plus