Job Description

Hours:        40 hours/week, flexible hours, occasional evening and weekend work required

Benefits: Medical, vision and life insurance provided plus 401k

Leave:        7 Paid holidays + weekdays between Christmas & New Years Day, & 120 hours PTO

Diversity, Equity and Inclusion are important values of The Trail Foundation,

and we encourage diverse individuals to apply.

The mission of The Trail Foundation is to protect, enhance and connect

the Butler Trail at Lady Bird Lake for the benefit of all.

The Marketing & Outreach Manager will work closely with the COO, TTF staff and Communications Committee to facilitate TTF community outreach and engagement and to manage the organization’s marketing and event efforts. 

Qualifications

• Bachelor’s degree

• Experience with Google Suite and Adobe Suite

• Minimum of 3-5 years experience in marketing, communications, event planning or related field.

• Organizational, project management, time management and multi-tasking skills, with the ability to handle multiple priorities simultaneously.

• Excellent collaboration skills and understanding of the value of partnerships.

• Ability to communicate professionally with staff, donors, board members, city officials, and volunteers at all times and ability to flex communication style to multiple cultural environments

• Excellent written and verbal communication skills, and ability to present to diverse audiences, specifically racially, ethnically, and socioeconomically diverse communities

• Experience working directly with people from diverse racial, ethnic, and socioeconomic backgrounds

• Ability to work on a small non-profit team and step in to assist with various needs of the organization

• English/Spanish bilingual candidates preferred

Responsibilities

Events & Community Outreach

• Coordinating all details and logistics for TTF events, including, but not limited to:

  • Twilight on the Trail (fall 2021)

  • Cypress Circle & Red Bud Circle donor receptions, and other donor events as they arise

  • On-Trail Programming, including small scale (socially distanced) popup events

  • Moonlight Margarita Run (summer 2021)

• Developing strategic partnerships to enhance community engagement and programming efforts.

• Developing a robust programming strategy focused on community needs and desires, and a calendar of events that engages the community on the trail, including events related to service, education, listening, development and culture.

  • Implement all on-trail programming and event details and logistics with the city, ACE, stakeholders etc.

• Manage Community Engagement efforts for a stronger TTF presence in the community:

  • Manage and facilitate community input, including events and surveys, for specific infrastructure projects, working closely with PARD

  • Manage and facilitate project ground breakings and grand openings in coordination with TTF Project Director

  • Identify opportunities off-trail where TTF can engage with the community (go to them!)

Marketing and Branding 

• Managing all branding and marketing for TTF

  • Work closely with TTF external contractors for the 2021 branding project

  • Coordinate recruitment for research inquiries

  • Manage all Branding Committee meetings and communications

• Overseeing all graphic design, social media, and website

• Managing interns and associates as work relates to marketing and events

• Oversee tracking metrics of work performed and project performance over time

Organizational Communications Administration

• Crafting all TTF messaging and copy working closely with other TTF staff

• Managing event, communications, marketing and print budgets

• Serving as staff liaison to TTF Marketing and Communications Committee

  • Organizing and facilitating regular meetings

  • Managing committee members

• Supporting Development team and efforts, including by not limited to:

  • Identifying donors in support of Events & Communications, in-kind gifts etc.

  • Fulfilling in-kind gift logistics at events

  • Making sure all gifts are recognized in the manner as promised (signage, website, social media, news releases, media interviews etc.)

• And other duties, as assigned

Application process

• Application Deadline: February 7, 2021

• Applications should be sent to resumes@thetrailfoundation.org

• Include a cover letter, resume, and 3 references

• Include your salary expectations in your cover letter

• Please do not contact staff directly, no phone calls

• Start date: February 22 - March 1, 2021