Job Description

**BEFORE YOU APPLY, REVIEW THE APPLICATION PACKET BELOW. APPLICATIONS THAT DO NOT INCLUDE ALL 3 REQUESTED ITEMS WILL BE DISCARDED IMMEDIATELY WITHOUT REVIEW. **

POSITION OFFERED:

MARKETING & OPERATIONS ASSISTANT, BERKELEY CA

Third Culture Bakery is a globally inspired foods company, drawing inspiration from co-founders Sam Butarbutar and Wenter Shyu upbringings as third culture kids. We are scaling rapidly and are thrilled to be offering more meaningful and impactful jobs within the food and baking industry.

ARE YOU THIS PERSON? The Marketing & Operations Assistant needs to be a highly organized, overwhelmingly astute contributor who strives at continuously keeping things moving forward day-in, day-out. This role will be a great fit iIf you are passionate about the intersection of food & fashion. The ideal candidate will be a natural first adapter to changing social trends and have an eye for retail and product design. This person should show influence, possess strong communication skills, and be a planning guru. As you develop a keen understanding of our brand, you must be able to take direct feedback with grace and use your course corrections to challenge yourself to be better than you were yesterday.

JOB RESPONSIBILITIES

The Marketing & Operations Assistant will be a crucial position to help our COO enact high-velocity, non-traditional brand engagement moments with our devoted customer base. All activities will be under the direction and coordination with our COO.

1. EVENT RESPONSIBILITIES: Third Culture Bakery has an existing calendar of events that require cultivation, curation, management, and growth. These include pop-ups, in-store experiences, annual celebrations (Pride, Anniversary, etc.), influencer tastings, new menu launches, new store openings, and other ad-hoc events meant to delight and inspire. Responsibilities include:

• Own all logistics from start to finish; including pre-event planning, vendor management, collaboration across internal teams, external communication, travel/parking, AV production, entertainment, assist with all day-of event activities, and post-event wrap up.

• Drive all event marketing needs from start to finish; including ideation, ordering & printing marketing collateral, budget management, delivering & set up, scheduling press & interviews, and other activities as they arise.

• Ensure consistent, on-brand messaging, aesthetics, and collaborations at any and all events.

• Identify and recommend new local, regional, and national event opportunities. As you grow into the position, develop and execute new event ideas that push the envelope (and people’s buttons).

1. MARKETING RESPONSIBILITIES: Third Culture Bakery highlights our founding story and company ethos to drive all aspects of our marketing, sales, and advocacy strategy. Activities to support this include:

• Oversee all social media channels and platforms with responsibilities including calendaring, content coordination, internal/external planning & communication, engagement, metric tracking, keeping information up to date, and more.

• Support the development of and implementation marketing campaigns, in-store promotions and new merchandising. Includes ensuring brand cohesion, placing & overseeing product/printing order, collateral assembly, delivery, organizing/updating key internal documents and more.

• Oversee and direct all communications in regards to marketing.

  • Support internal staff on new promotions and merchandising. Includes information gathering, meeting facilitation, product guides, calendaring, emails, cross-department coordination, and more.

  • Schedule and prepare meetings with vendors and collaboration partners.

  • Schedule and support local and national interviews from press and corporate partners.

  • Implement external communication from start to finish - monthly newsletter, promotional emails, and other missives as needed.

1. GENERAL RESPONSIBILITIES

• Be Third Culture Bakery’s brand ambassador at all times; at events, with staff, with vendors, with customers, and with management. Embody our ethos and spirit.

• Complete any and all tasks that assist C-level management complete their responsibilities most efficiently.

• General administration needs to support the company and your position as they arise.

• As needed, assist in retail stores with barista responsibilities.

NECESSARY QUALITIES

** Only apply if you can give a wholehearted yes to all of these qualities**

• Grace under pressure; you do your best work at the hardest moments

• Stellar memory with the ability to recall small exact details

• Organized in your daily life and demeanor

• Consistent energy and positive attitude at all times

• Excellent communication

  • Direct, transparent, and mature verbal skills

  • Master of written communication - you can tell a great story, then switch to business email mode, and do it all with fabulous grammar

  • Professional, kind, and personable email etiquette.

  • Natural ability to organize and keep things in check.

• Ability to manage multiple, competing projects and prioritize responsibilities

• Receptive to course corrections and able to rebound with a positive attitude and able to perform new tasks for the long-term

• You are a real problem solver. You can think of solutions and try them out without guidance. You are someone who cannot sit around and wait for things to happen

• A very, very (did we mention very?) strong sense of creativity is imperative to be successful in the position

• Graphic design skills or designing capabilities are a plus; This also can mean a natural eye for color, space composition, photography, and fashion.

• 3 years minimum of work experience in a position or industry that correlates with the requirements of this position. Food or barista experience at some point in your career a plus.

• We love traditional and non-traditional educational pursuits! A degree of any kind in art, fashion, and design or business, marketing, or hospitality will all be of huge interest. You studied something else? Tell us how it relates!

HOURS & COMPENSATION:

40 hours/week with weekend availability. Nights and travel for events and engagements as needed. Position starts at $20/hour with tip pool ($5 - $7/hour). As one masters the position, promotions and raises following 6 month and annual reviews.

BENEFITS:

Benefits include generous paid sick leave, comprehensive medical benefits (TCB pays 50%), voluntary vision and dental plan (TCB pays 100%), and 401k retirement fund (TCB matches 4% - really!). Free parking on site with free drinks, pastries, and snacks for self consumption. Generous employee discount on all additional food and retail merchandise. Relaxed atmosphere that promotes work life balance.

APPLY:  WE WILL DISCARD APPLICATIONS THAT DO NOT INCLUDE THE FOLLOWING!

→ We are accepting applications through May 1st.  

Take your time to customize your application package as generic ones will be discarded.

As one pdf, include:

1.  a concise cover letter (max ½ page) on why you’ll succeed at this position,

2.  your resume 

3. include demonstrable creative item from your life - it can be literally anything - that embodies that you have the “it” factor for this position

Company Description

Third Culture Bakery is an ‘East Meets West’ inspired baking company, drawing inspiration from the different cultural upbringings of co-founders Sam Butarbutar and Wenter Shyu. Third Culture Bakery creates beautiful pastries and foods that reflect their upbringing from different cultures; weaving together eastern flavor profiles paired with French-inspired training to disrupt the pastry world. Rapidly growing from a 2 person team when founded in April 2017 to now a team of 20+ and counting, we are thrilled to be offering more meaningful employment in the food and baking industry.