Job Description

Come help lead the strategy for Owala—the fastest growing hydration brand in the country. As a Brand Marketing Associate, you will help create purpose-driven brand/channel strategies and partner with experts across the 4Ps to assess, evaluate and execute strategies.

Responsibilities:

• Create purpose-driven brand/channel strategies for brands that drive significant and sustainable brand growth
• Lead strategy execution of brand building, innovation, and/or business model ideas to hit financial and volume targets in collaboration with cross-functional team
• Collaborate with experts across 4Ps to assess and evaluate solutions, orchestrate annual plan, and ensure execution across 4Ps is consistent with brand foundation
• Understand consumers and work with data to unlock key business insights for product innovation and marketing messaging
• Oversee demand planning to forecast by applying business insights
• Lead commercialization of product initiatives that deliver annual brand plan
• Partner with Sales to create compelling stories to profitably win with key customers

Qualifications

Minimum Qualifications:

• Bachelor’s degree (business, marketing or related field) and/or 2+ years of work/internship experience
• Background in: CPG Brand Marketing, Finance, Sales, Consulting or other leadership development program experience (industry agnostic)
• Skills: Financial acumen, strategy, leadership
• Ability to think strategically, generate creative solutions, manage multiple projects, and achieve successful business results rapidly
• Team player, capable of managing relationships across functional areas and clear communication across different languages and cultures
• Excellent written and verbal communication skills
• Self-starter with ability to work with minimal supervision
• PC skills required, including experience with Excel and PowerPoint

Preferred Qualifications:

• Strong analytic ability to translate data into meaningful insights and action
• Ability to strategically choose levers to balance short-term commitments and long-term brand health
• Understand P&L mechanics and how to impact topline and bottom-line drivers
• Ability to identify and evaluate brand building ideas across 4Ps and make connections across other brands in portfolio
• Ability to determine how to use 4Ps to achieve brand strategy and goals
• Demonstrate comfort and capability with brands in all stages of growth
• Ability to influence and inspire direct and cross-functional team

Additional Information

Our culture is passionate, entrepreneurial, and energetic. We value innovation through collaboration. And while we work smart and hard, we also connect and celebrate with equal gusto. We host team-building activities, athletic events, and seasonal celebrations to foster community and reward accomplishments. Bottom line? You’ll love it here.

Among the many benefits our team members enjoy are:

• Comprehensive medical, dental, and vision care
• 401k package with employer matching
• Paid Time Off
• Maternity/Paternity leave
• Full indoor basketball/volleyball court
• Fully equipped fitness center (cardio, weights, functional fitness area, lockers and showers, etc.)
• Yoga studio
• Meditation/Nap room
• And much more!

Trove Brands is an equal opportunity employer.

Phone calls regarding this position are not accepted.