Title: eCommerce Customer Marketing Manager
Pay Range: $125K -$140K Base Salary, +Bonus
Location: Remote based candidates are being considered.

Company Overview:

• Privately Held - Global CPG Company
• $500M+ Revenue (estimated)
• 400+ Employees
• Sold through Mass Retail, Specialty Retail and eCommerce

Position Summary:

• Reports to the VP of eCommerce
• Managing 2 Direct Reports (3 with a contractor)
• Leading digital strategy for Amazon, Walmart.com and a couple other .com's
• Ownership of the budget and strategy with WMG and AMS
• Paid Search, Content Optimization, Adwords, Assortment Strategies, etc.
• Manage agency relationships supporting the execution of digital strategies and campaigns.
• Assess existing content and programs to make overall evaluation and recommendation for improvements
• Present to the Executive team, including the CEO, regularly as this role has high visibility within the organization
• Back up all efforts with ROI data where possible. Constantly be seeking to improve results by analyzing the data and tweaking the strategy.
  

Skills/Requirements:

• 5+ Years Experience in eCommerce channel in the CPG industry.
• If w/ a Marketing Agency then heavy CPG client portfolio required.
• Hands on knowledge of running Amazon.
• Winning the Buy Box, Paid Search, Etc.
• Experience with at least one other eCommerce Account – Brick and Mortar .com is ideal.
• Willingness to roll up your sleeves.
• Strong reporting acumen: lifetime value, cost per customer, etc.
• Management – at least 1 year of managing a direct report.
• OR… Being a clear lead / unofficial manager on your team for 2+ years which can be backed up by a professional reference.
• Bachelor's Degree in Marketing or related discipline.

You will own the eCommerce Marketing strategy and budget for the business unit. This is not only about executing a strategy, but also developing it along with "best practices" as the division continues to grow.