Job Description

Job Description

Benefits/Perks

• Competitive Compensation

• Career Growth Opportunities

Job Summary

We are seeking a Search Engine Optimization (SEO) Specialist to join our team. In this role, you will manage SEO and Search Engine Marketing (SEM) activities to increase the company’s rankings on all major search engines. Your responsibilities will include developing content and keyword strategies, tracking and reporting on website analytics, and managing campaigns. The ideal candidate has in-depth experience with website analytics tools and a proven track record as an SEO Specialist.

Responsibilities

• Optimize website copy and landing pages for search engine marketing
• Identify trends and insights in paid search campaigns to maximize ROI
• Implement pay-per-click advertising campaigns
• Research, create, and implement effective keywords and optimization strategies
• Research, create, and implement link-building strategies
• Adhere to campaign budgets
• Research competitors

Qualifications

• Bachelor’s degree is preferred
• Previous experience as an SEO Specialist or in a similar role
• Understanding of Google Analytics and other website analytics tools
• Experience creating A/B testing
• Familiarity with bid management tools
• Strong research skills