About Us:
VA Claims Insider, founded in 2016 by an Air Force Disabled Veteran, is the most trusted name in education-based resources for Veterans. Headquartered in Austin TX, VA Claims Insider helps Veteran clients win VA disability claims they legally, ethically, and medically deserve by law. Our Veteran Coaches (VC)s lead Veteran clients through our proprietary education-based coaching/consulting process, and the result is our Veteran clients get the VA benefits they deserve in less time. If you’re looking to work from home 100% of-the-time and join a fast-paced startup where you’ll help us re-imagine the future, we want YOU to join our team! Interested candidates can learn more “About Us” by visiting: https://vaclaimsinsider.com/about/
Who We AreVA Claims Insider is an education-based Coaching/Consulting company for disabled veterans exploring eligibility for increased VA disability benefits and who wish to learn more about that process.VA Claims Insider also connects veterans in our membership programs with independent medical professionals in our referral network for medical examinations, disability evaluations, and credible Medical Nexus Letters for a wide range of disability conditions.
Our WHYWe believe many Veterans are underrated by the VA. Our purpose is to get underrated Veterans what they legally, morally, ethically, and medically deserve. We are INSIDERS!Our VISIONTo be the most trusted name in education-based resources for Veterans.Our MISSION Veterans helping veterans get the VA disability rating they deserve.
The Full Stack Marketer we are seeking can execute like a dedicated specialist, learn & teach like a subject matter expert, and think like a high-level strategic consultant.
You are a well-rounded expert who has proven skill in all facets of marketing including, but most definitely not limited to; SEO & SEM, content marketing, PPC & social advertising, email marketing, UI/UX optimization, web analytics, platform development, CRO, and more.
You are just as comfortable diving into keyword research & crafting a fully optimized title for the next blog post as you are coordinating with the Dev Team on the multiple landing page variations, we will test for the next demand gen campaign, all the while measuring real time
results vs. historical performance against our teams quarterly OKR’s. And it’s not even lunchtime yet!
The ideal candidate for this position gets excited about problems to solve, because your perspective is that these are opportunities for explosive growth. You have an entrepreneurial fire burning deep inside you with a proactive mentality that’s anchored to reality by your
pragmatism & steadfast integrity, and a curiosity ‘itch’ that is only scratched when you’ve completed one goal and you’re on to the next.
If your blood is flowing faster than the white rapids in the Colorado River from reading this introduction, please continue on. You’ve already validated this is a worthwhile investment of your time, and it’s because that’s your approach to everything that you do both personally &
professionally, that you are exactly the type of candidate we look forward to hiring.Description:
To help us continue our growth at VA Claims Insider (VACI), we’re seeking a Full Stack Marketer to join our highly skilled team of world-changers. Ideal candidates will be resourceful, resilient, fluid with both creative + pragmatic lines of thinking, and whole-heartedly understand the positive impact of data-driven decision making. We’re a startup, so you’ll have autonomy in meeting expectations to manage tasks and responsibilities that drive the department and company goals. Responsibilities:
Coordinates all supporting team functions on long form blog content, social media, video, graphics, demand gen initiatives, & more in line with your results-oriented SEO & Content Marketing strategy.
Apply SEO & SEM strategies, content development, distribution and measurement to effectively tailor content to reach the correct audiences.
Formulate and develop strategies and plan to build successful demand generation by leveraging deep understanding in market intelligence, insight, and data.
Direct involvement with content lifecycle from ideation to publishing to reporting, while assessing & implementing best practices throughout each stage & across each function.
Develop, refine, implement, and nurture standard operating procedures for content leveraging enterprise project management tools.
Track and advance the editorial calendar, and regularly measure results to apply data-driven insights towards future content initiatives.
Ensure that content meets regulatory guidelines and maintains compliance with partners, regulators, and internal legal and compliance teams.
Manage digital, email, and social content channels with full understanding of the best content practices for each.
Test and implement innovative and relevant methods of measuring content, campaigns and tools, keeping in mind the purpose of the derived results.
Provide results and recommendations against new marketing tactics, channels, and approaches that are benchmarked against our quarterly OKR’s.
Leads a team of 6-10 direct & indirect reports & will report directly to the Director of Marketing.
Requirements:
Proven experience in successfully working with cross-functional teams with expert knowledge in SEO, Content Marketing, Analytics, Project Management, and SaaS
Platform Development & Automation.
7+ years experience with digital marketing functions including SEO & SEM, Content Marketing, Digital Advertising, UI/UX testing, CRO, and Reporting/Analytics.
5+ years experience with SEO & content related tools including Google Adwords / Keyword Planner, Google Analytics, Google Webmaster Tools, Google Search Console, Semrush, and RankMath / Yoast.
3-5 years+ experience with Web / Platform Marketing tools including, or comparable to, Wordpress, Mailchimp, Formidable Forms, ClickFunnels, Zapier, Pipedrive, Segment.io, PowerBI / Relational Data
3+ years of experience with multi-media web publishing & copy editing
3+ years in an applicable team leadership role or otherwise applicable relevant experience.
Excellent oral & written communication skills.
Previous experience working successfully in a remote environment is a strong plus.
This is a full-time position, 40+ hours per week, salary range of $80-95K for highly qualified candidates. 100% work-from-home opportunity as we are a virtual company. No travel requirements.
Other Perks and Benefits:
100% work-from-home opportunity (telework)!
Ability to live and work on YOUR terms!