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Social Media Specialist

V

VAWAA

Social Media Specialist

National
Full Time
Paid
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  • Responsibilities

    We are seeking a Social Media Specialist to add to our small and core team. This is a long-term contract role (8+ months) and is part-time (10-15 hours / week). This opportunity has the future potential to convert into a full time role with additional responsibilities. 

    You will be part of the core team at VAWAA.com (Vacation With An Artist). We are an online platform to book immersive, one-on-one, 4-7 day apprenticeships with master artists and craftsmen around the world - from calligraphy in Japan to bespoke shoemaking in Czech Republic to street art in Buenos Aires, and everything in between. Each VAWAA is a unique way to learn about a culture and allow travelers to become a part of the artist's daily creative process.

    Travelers from around the world have gone on VAWAA experiences that have led to powerful stories of creativity, personal reinvention and collaborations. The international travel market is hungry for rich immersive experiences and we are expanding to become the best company for creative travel experiences globally. https://vawaa.com

    WHAT YOU'LL DO

    • Lead content creation on our social media channels (Instagram, Facebook)
    • Develop and maintain an editorial calendar with 1-2 daily posts
    • Responsible for everyday posting and community management
    • Create best-in-class video content for Instagram
    • Create static graphic posts for Instagram
    • Write copy for all social media posts and graphics
    • Responsible for following, managing and engaging with content posted by VAWAA artists and guests
    • Identify and create new trends related to craft experiences, learning vacations, global arts and crafts culture, personal growth, and more
    • Develop and identify strategies that promote viral growth and engagement
    • Analyze and report on the performance of social media initiatives on a monthly basis
    • Collaborate with team on other content or marketing initiatives

    WHAT WE'RE LOOKING FOR

    • You are obsessed with great storytelling to build brand and convert users into more engaged followers and shopper (even if it's your own!)
    • You are well versed with various art forms, crafts, design and global culture to create content that resonates with our brand and community 
    • You go deep on social media. You have experience with all platforms, love staying on top of new trends, and are always down to try new things
    • You've got that rare combination of attention to detail, but you're a really creative-thinker at heart
    • Excellent time management skills and stellar organization skills
    • You are self-directed, take accountability and are extremely proactive
    • Portfolio / Samples of social media work 
    • Bonus: You have understanding and experience working with startups with both local and remote teams, but namely the fast pivoting nature and importance of stakeholder's visions.
    • BS degree in Marketing, Journalism or another similar field such as New Media
    • This opportunity might be perfect for a Freelance Social Media Specialist or a recent grad with 1-2 years of social media / new media/ marketing internships looking to get a foot in the door in a growing organization.

     

    WHAT YOU CAN EXPECT

    • We are here on a mission to lead the way for best experiences in our category. We will grow with urgency, but thoughtfully.
    • You will be part of the core team that shapes VAWAAs future.
    • We have a strong culture of curiosity, creative thinking, ALWAYS learning and being our best self. It allows us to deliver excellence and dedication.
    • Our founder has a heart forward, purpose-driven leadership style. We make everyone feel loved, welcome and safe.
    • We are based in New York, but open to remote applications from within the US.

     

    NOTE: The salary will be based on a flat monthly retainer of 10-15 hrs/ week and will range between $1K-$2K/ month.  As a Equal Opportunity Employer, VAWAA will consider all qualified applicants regardless of color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital or family status, disability, gender identity or expression, veteran status, actual or presumed belonging to an ethnic group, or any other legally protected status. If you have a disability or special need that requires accommodation, please let us know.