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Marketing Coordinator

VPLS Inc

Marketing Coordinator

Orange, CA
Full Time
Paid
  • Responsibilities

    Job Description

    VPLS is seeking a Marketing Coordinator to support our growing team. This individual will join a tight-knit and nimble Marketing team that oversees multiple active campaigns. Under the supervision of the Marketing Manager, the Marketing Coordinator develops and implements VPLS’s marketing programs to build awareness and increase sales. This role will contribute to existing marketing programs while also working closely with the Marketing Manager to develop new initiatives and campaigns that align with company goals. The ideal candidate will have prior exposure to different marketing functions and is seeking a role as a marketing generalist in a fast-moving team environment.

    RESPONSIBILITIES:

    • Executes and manages assigned marketing projects, which can include events, digital ads, email, social media, copywriting, creative design, sales enablement, and website updates
    • Monitors marketing campaigns, analyzes results, and provides recommendations for adjustments
    • Prepares marketing activity reporting for measuring campaign success, including managing and reconciling budget figures
    • Produces brand-consistent marketing assets, including copy and artwork/imagery for digital and print materials, campaign briefs, and internal presentations and reports
    • Creates, proofreads, and edits copy and content for both internal and external audiences
    • Supports the maintenance of the marketing and CRM databases
    • Assists Sales organization with ad-hoc requests, which can include creating client presentations, proofreading proposals, and more
    • Supports the Marketing Manager as required, including administrative tasks such as tracking promotional materials inventory, employee directory updates, website updates, and similar

    EDUCATION AND EXPERIENCE REQUIREMENTS:

    • Bachelor’s degree in business administration, marketing, or communications—or equivalent job experience
    • 1-2 years of experience in marketing, preferably in B2B
    • Strong organizational and project management skills
    • Strong attention to detail
    • Excellent written and verbal communication skills
    • Strong copywriting and editing
    • Quick learner
    • Familiarity with marketing platforms and tools, such as marketing automation platforms, CRMs, websites/CMS, digital advertising, etc.
    • Must have the ability to move projects forward, prioritize tasks, and meet deadlines
    • Familiarity and proficiency in design (Adobe Creative Suite) is a plus

     

    LOCATION:

    This position will be working remotely as VPLS has transitioned to remote work for all employees during the COVID-19 pandemic. The position will report to a manager based out of the Orange, CA office.

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