Job Description

As part of Creative Partnerships at NBCU, the Marketing Team collaborates, creates, connects and curates solutions across NBCU networks and platforms on behalf of advertising partners to generate revenue for our company and business results for our partners. Our marketing and creative offerings span from local to global networks and platforms within the Broadcast, Lifestyle, News, Sports and Hispanic networks, Local, Global, Strategic Partnerships, Universal Pictures, Parks, and Comcast. Reporting to the Senior Vice President, Ad Sales Marketing, this individual will contribute to the development and implementation of full funnel marketing strategies and creative solutions for brand partners, informed by consumer, cultural, category and client insights.

Responsibilities include, but are not limited to:

• Ideate and lead cross portfolio marketing strategies for agency-specific advertising partners
• Provide “white glove” marketing service for designated agency Sales portals and clients
• Senior-level voice for cross-portfolio vetting, internal buy-ins, and consensus building across cross-functional teams including Sales, Client Strategy, Development, Creative, Legal, Research, etc.
• Exhibiting leadership: * ** Championing a One Platform Future:** Lead the team towards positive outcomes for the larger organization rather than individual team goals through smart, purposeful, full funnel solutions that bring together the entire suite of Comcast and NBCU capabilities * ** Embracing a Creative Partnerships “One Team” Philosophy:** Inspire trust and transparency. Encourage a “one team” philosophy across multiple functions of the Creative Partnerships team, actioned through collaboration, communication and the spirit of partnership * ** Developing and Fostering Relationships:** Cultivate relationships with people across functions and locations in addition to external constituents including Brands, Planning Agencies, Creative and content agencies, vendors by representing first-in-class marketing and creative solutions that generate results * ** Driving Innovation:** Be a student of industry trends, new technology and innovative products that help us continuously raise the bar and drive growth in the priority lines of the business
• Building Strong, Inclusive Teams: * ** Developing and retaining “A Players”:** Strong track record for training, leading and empowering dynamic teams. Facilitate a culture of leadership at all levels with constant education, collaboration and communication * ** Inclusive Collaboration:** Expand Awareness, respect, curiosity, sensitivity & action through the team’s processes of collaboration. Create opportunities to work smarter & together.
• Delivering Work with Excellence: * ** Leading Marketing Strategy:** Liaise with NBCU sales, category strategy, insights & measurements teams to further define the value proposition of the partnership. Synthesizing brand advertiser client direction, sales strategy, cultural/market trends, and consumer insights into compelling strategic platform that focus thinking and spark creative ideation * ** Pre-sale Process:** Attend and lead media/marketing calls with brand advertisers and/or agencies to identify client needs, lead internal briefing sessions on cross-disciplinary teams, and develop response proposals ensuring content ideas are purposeful, on-brand and on-strategy * ** Post-sale Process:** Ensure Flawless execution to drive continued leadership position in the marketplace and increased client renewal. Oversee the team during the execution of multi-platform campaign packages sold to brand advertisers by serving as a centralized point of contact and ensuring that all stakeholders are consistently informed and adhering to terms of the deal * ** Liaising with Creative & Development Teams:** To support Programming/Network priorities as well as build processes that ensure the best ideas are story told in a purposeful way that is customer-centered and leads to conversion * ** Stellar Storytelling:** weaving insights and ideas into compelling and cohesive stories using PowerPoint and other visual design applicants and storytelling tools. Pitching strategies and creative concepts in top-to-top client meetings.

Qualifications

Required Qualifications:

• Minimum 12 years of progressive experience in marketing from client or agency
• Proven experience working with planning agencies, brand advertisers in TV and digital; demonstrated ability to provide category-specific knowledge and experience to develop holistic solutions that generate revenue and ROI for brands

Desired Characteristics :

• Exceptional verbal / written communication skills:
  • Excellent leadership, interpersonal and influencing skills
  • Dynamic and effective presentation/public speaking skills
  • Ability to maintain diplomacy, composure and effectiveness through written and verbal communication
• Maintains the Highest Standards of Work:
  • Creative confidence and an ability to contribute solutions in a collaborative group atmosphere
  • Has high standards for work, excellent organizational and multi-tasking skills plus solid attention to detail
  • Excellent analytical, critical thinking, problem-solving and creative writing skills
  • Operationally savvy. Ability to simplify complexity to drive results
• Entrepreneurial Spirit: Always striving with the passion and accountability of an owner
• Fearless collaborator: Loves to win as a team
• Change Agent: Dares to challenge legacy thinking. Champions change and leads innovation

Additional Requirements:

• Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.
• Willingness to travel and work overtime
• Must be willing to work in New York, NY
• Must have unrestricted work authorization to work in the United States

Salary range: $185,000 - $235,000 (SIC and long-term incentive eligible)

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.