Job Description:
VieMed is seeking a talented, creative copywriter to lead the charge in building out compelling content for one of the fastest-growing home healthcare technology companies in the world. Your role will be to engage patients, caregivers and medical providers with compelling, informative, top-notch content including blogs, case studies, videos, infographics, interactive quizzes, direct mail, social media posts and display advertising.
Demonstrated expertise in concepting, writing, and editing is a must. Our ideal candidate is a team-spirited, skilled and imaginative writer with an eye for detail. If you can grasp things quickly, offer valuable insights, and pack a mean punch with a pencil (or keyboard), we'd love to chat.
Please submit up to three writing samples, so we can get an idea of your best work. Feel free to include links to your content/portfolio in your application.
Essential Responsibilities:
Writing clear, attractive copy with a distinct voice
Collaborating with marketing managers, designers, and other professionals on marketing projects
Conducting high-quality research and interviews
Editing and proofreading copy as needed
Using SEO principles to maximize our contents reach
Writing highly engaging social media content that reflects our brands voice
Producing error-free content that adheres to the company’s style guidelines
Simultaneously managing multiple projects with short deadlines
Proposing copy and overarching strategic concepts to business leaders
Brainstorming creative concepts and copy ideas with other members of the marketing team
Driving the creation of original concepts that result in effective and compelling communication
Developing and maintaining a clear and consistent brand voice
Managing timelines for the concepting, creation, and execution of marketing content and campaigns including blogs, email, press releases, events, advertising, etc.
Required Skills & Experiences:
Superb writing, editing and proofreading skills
Solid experience applying SEO principles in the digital space
Excellent written, interpersonal, and communication skills
Highly organized and able to work under pressure with tight timelines
Interest in health, wellness, popular culture, and new advertising trends and techniques
Highly creative and imaginative, and curious about partner products and services
Able to work well in a team and with a range of creative people
Strong research skills
Experience in producing copy for digital, print and broadcast channels
Proficiency with Microsoft Office software including Word, Excel and PowerPoint
Experience with web markup languages and search engine optimization
BA in Marketing, English, Journalism or related field
Demonstrated success in managing a business social media presence
Located in Lafayette, Louisiana