Job Description
The Manager, North America Communications is responsible for assisting in the planning and execution of all external, internal and client communications for the North America region. This individual will collaborate with other members of the North America and Global Corporate Communications team to support the corporation’s growth objectives, increase Visa’s visibility and enhance the company’s image/reputation with business, technology and industry trade press and key stakeholders including financial institutions, merchants and employees. The Manager will execute a range of activities including: proactive and reactive media relations; support of product, innovation, marketing and CSR initiatives, client communications creation and distribution; internal employee communications; and the creation of executive briefing materials and core communications documents such as press releases, talking points and FAQs.
This is an individual contributor role responsible for solving complex problems and taking a broad perspective to identify new and better ways to elevate the North America Communications function. This role needs to operate in a matrixed and time pressured environment and be able to respond to quick turnarounds and output. The position will report directly into the Head of North America Communications.
RESPONSIBILITIES
Client Communications
- Develop client-facing content (written, video, social) including
talking points, FAQs, executive letters, case studies, blog posts, website
content, and infographics in partnership with Director, North America
Communications. - Ensure key announcements and business issues are communicated to
clients and the sales team effectively and in a timely manner through close
partnership with communications teams across product / innovation, public
affairs / issues management, employee as well as legal, government relations, corporate
philanthropy and client delivery and operations teams. - Establish and maintain strong working relationships with sales and client support team partners; serve as a key source of information and corporate communications liaison for sales and client services teams.
- Manage distribution and logistics for client communications including managing email box and distribution lists and arranging conference calls and webinars.
External Communications
- Develop and execute North America-specific external communications programs in support of Visa’s products and services to influence the behavior of Visa’s clients - financial institutions and their cardholders, merchants and employees.
- Liaison with global colleagues to ensure North America is represented in broader communications, including client, partner, product, innovation and marketing PR efforts through proactive and reactive media and analyst relations activities, executive visibility support, and development/execution of programs to raise awareness and drive usage of Visa’s products.
Internal Communications
- Work with Director of Internal Communications to develop, implement and manage integrated internal
communication programs in order to engage, align and motivate employees toward
high performance and delivery of Visa's business goals. - Write internal communications; briefing materials; assist in on the ground support for internal events and logistics.