Benefits/Perks

Competitive Compensation

Paid Time Off

Career Growth Opportunities

Health Insurance

401K

Job Summary

We are seeking a skilled Marketing Coordinator to join our team. In this role, you will support the department’s marketing efforts, ensuring they are implemented successfully and in a timely manner. Your responsibilities will include conducting targeted market research, tracing online activities, researching, and analyzing competitors, and creating marketing campaigns. The ideal candidate has excellent communication skills and a passion for creating successful advertising strategies.

Responsibilities

Research the purchasing habits and behaviors of our target market

Create and implement marketing campaigns

Track and report on online marketing activities

Identify, research, and report on competitors

Collect and analyze sales data, prepare reports, and present to management

BRANDING

Exposure and care of the Brand

Graphic line

Signs

Logo

Image

POP material

COMMUNICATIONS

Manage allied networks/social media

Brand presence – alliances with strategic businesses

Marketing strategies for the media

Website Supervision

Internal communication with team

Communication plan

Scheduling of strategic allies

Exchanges/negotiations with influencers, businesses, and alliances

Influencer: contracts, current follow-ups and manage current and new ones

Social networks

Coordination of campaigns

Publications: calendar monitoring, design, and content

Monitor Images

Content management

ADMINISTRATIVE

Schedule quarterly action plan

Manage the process of publicity materials

Weekly sales report by product/seller/area

Activities/events calendar

Weekly focus meeting with marketing leaders – AutoMV / Goals

Quarterly evolution

Team supervision

Weekly report of marketing campaigns

Social Media Management Meters Report

BUSINESS DEVELOPMENT

Proposal of offers

Results tracking – sales vs marketing

CRM use monitoring

Training and supervision of coordinators, influencers, and promoters

Events - Workshops, Holidays

Generate leads in the different lines of business

Sales team ally – monthly/quarterly meetings

STRATEGIC

Nature Me culture ambassador – communicate, train and implement

Strategic design of marketing plan, mass consumption and pharmacies

Planning and monitoring of the annual marketing budget - by area and brands

Quarterly report classification of brands according to sales for MV

Market research

Proposals for product/service improvements

Strengthen brands

Email marketing

CUSTOMER EXPERIENCE

Experience design

Loyalty – customer follow-up and maintenance

Satisfaction surveys

Solution Management

Brand catalog update

Qualifications

Bachelor’s degree in marketing or a related field is preferred

Previous experience as a Marketing Coordinator or similar position

Understanding of digital marketing tools and research methods

Familiarity with Content Management Software

Required Skills/Abilities:

Fluent in Spanish

Excellent verbal and written communication skills.

Excellent interpersonal and customer service skills.

Excellent organizational skills and attention to detail.

Strong analytical and problem-solving skills.

Strong supervisory and leadership skills.

Ability to create, implement, and monitor budgets.

Thorough understanding of principles and methods used to promote, display, and sell products and services.

Knowledge of search engine optimization techniques

Proficient with Microsoft Office Suite or related software, Google AdWords, and web analytics.