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Marketing Analyst

YCharts

Marketing Analyst

Chicago, IL
Full Time
Paid
  • Responsibilities

    Job Description

    THE COMPANY:

    YCharts enables its customers to make smarter investment decisions. Our cloud-based financial data and investment research platform provides investment advisors, wealth managers, and institutional and retail investors with comprehensive data, powerful visualization tools and advanced analytics. YCharts has transitioned from a fintech startup to a thriving growth company (Inc. 5000 Fastest Growing Company). YCharts proudly services industry-leading names such as WealthManagement.com, Seeking Alpha, TD Ameritrade, Fidelity, Charles Schwab, The Wall Street Journal, Morgan Stanley and Wells Fargo.

    THE POSITION:

    We are seeking a quick-witted Marketing Analyst with a tremendous work ethic and knowledge of financial markets, investing and the wealth management landscape. In this role, you will be a catalyst that helps the marketing team and YCharts as a whole reach our growth objectives. The primary aim of this role is to create content that educates prospects and empowers customers to experience the value of the YCharts platform. Using a range of formats and marketing channels, you will develop campaign-level concepts, test for their effectiveness, and optimize content to increase conversions and delight existing customers. 

    We’re looking for a gifted storyteller and all-around team player who can contribute to a wide range of marketing projects while closely connecting the dots to track and report on key performance indicators.

    The Marketing Analyst will work closely with the Marketing team, Product Managers, Sales and Customer Success team members to provide valuable content related to each business function and their goals.

     

    WHAT YOU’LL BE DOING:

    • Create high quality, investing/finance-oriented content that drives our product messaging and key benefits through digital mediums like our blog posts, webinars and website
    • Develop value-add materials to enable various sales teams and verticals to sell effectively
    • Assist on execution of our comprehensive marketing plan and build systems to accurately measure the success of marketing efforts
    • Build go-to-market plans for new products and features, targeting both existing and prospective clients
    • Audit and optimize content for relevance, quality and consistency across marketing channels, adjusting content efforts to support marketing team objectives and conform to best practices
    • Serve as an integral voice during marketing and content brainstorming, and provide feedback on digital assets to ensure accuracy, grammar, voice and style.
    • Support efforts to further advance our SEO strategy as it applies to blog posts and other content

     

    QUALIFICATIONS AND SKILLS:

    • BS in Marketing, Finance or Economics
    • Demonstrated interest and passion for investing, economics and/or personal finance
    • 0-2 years of relevant work experience (preferably a SaaS or financial services company) OR relevant internships, if a recent graduate.
    • Strong business writing skills with exceptional attention to detail
    • Must be self-starting, creative and willing to proactively generate ideas 
    • Ability to develop positive working relationships in a team environment
    • Proficiency in YCharts & Hubspot a plus
    • Knowledge of SEO a plus

     

    Y YCHARTS?: 

    • American Banker's #1 "2020 Best Fintechs to Work For"
    • Crain's "Best Places to Work 2020"
    • The Startup Weekly's "2020 Software Companies to Watch"
    • Deloitte's "2019 Technology Fast 500"
    • Chicago Inno's "2019 50 on Fire"
    • G2's "2019 Top 50 B2B Tech Companies in Chicago"
    • Financial Planning's #3 "2019 Best Fintechs to Work For"
    • 2018 and 2019 Inc. 5000 "Fastest Growing Companies" (Top 25%)
    • InvestmentNews' "Biggest Fintech Innovations for 2019"
    • 2019 and 2020 "WealthTech 100"
    • 2018 and 2019 Technology Tools for Today & Inside Information’s “Top Tool Advisors Are Thinking About Adding”

     

     

    PERKS & REC:

    • The position is currently “Work from Home” & flexible WFH options when we return to the office 
    • Competitive pay
    • 401k match
    • Full medical and dental coverage (100% paid by YCharts)
    • Paid parental leave
    • Regular continued education via “Starbucks and Study”
    • Company-wide incentives including "Summer Hours" and dinner credits if you need to work late.
    • When we return to the office:
    • Rotating selection of high-quality coffees
    • Craft beer, kombucha, and cold brew on tap
    • Plenty of snacks and drinks
    • Opportunity to join rec leagues
    • Fun company outings

    YCharts is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, or veteran status.

    If you are passionate about fintech and were interested in the above, please submit your resume today!

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