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Affiliate Marketing Manager

Zoro

Affiliate Marketing Manager

Chicago, IL
Full Time
Paid
  • Responsibilities

    Job Description

    COMPANY SUMMARY:

    Zoro offers millions and millions of products — an endless aisle with everything you need to run your business. We offer fast and free shipping, no-hassle returns, and exceptional customer service. We’ve grown quickly in a short time and are continuing to do so while aggressively growing our revenue. We are excited to be a part of an award-winning culture — we have been named a Great Place to Work for multiple years in a row, among other local and national accolades. We think Zoro is a pretty amazing place to work and grow, and think you will too! 

     

    PRIMARY FUNCTION:

    We are looking for a passionate, driven Affiliate Marketing Manager who wants to join a high energy, uber growth digital team.

     

    Reporting to the Senior Manager of Digital Marketing and working closely with the Affiliate Marketing Specialist and other members of the Marketing, eCommerce and Customer Experience Teams, the Affiliate Marketing Manager will lead affiliate marketing channel activities and drive continuous performance improvement

     

    DUTIES AND RESPONSIBILITIES: 

    • Develop strategic vision for acquisition and revenue growth in the affiliate channel
    • Partner with analytics and Sr. Manager to develop test plans, work with top publishers for flawless execution and scale based on results with the goal of driving increased efficiency and growth 
    • Oversee the daily planning, execution and monitor reporting/tracking of affiliate marketing campaigns
    • Own the affiliate budget including all media placements and performance-based spend
    • Optimize current publisher portfolio by setting benchmarks, negotiating rates, increasing our brand exposure, and testing new offers
    • Maintain constant communication with affiliate network and publishers through status meetings and quarterly/yearly reviews
    • Seek out new partnerships and develop opportunities with new and existing partners 
    • Monitor network for compliance of program terms and conditions
    • Build partnerships with Customer Experience, Customer Service, Analytics, IT and Brand 
    • Analyze program results, Zoro B2B customer profiles, purchase patterns, competition and products sold to develop test plans for increased efficiency and growth 
    • Drives Growth:
    • Drive acquisition, retention, increased frequency and AOV for all Zoro affiliate customers 
    • Analyze business trends, key metrics, and online customer experience and react as necessary to ensure financial KPI’s are being met

     

    QUALIFICATIONS: 

    • 3-4 years’ experience working on large affiliate marketing programs (agency or in-house), B2B experience a plus
    • Bachelor's degree with strong academic performance
    • Ability to measure partner performance and translate data into actionable objectives
    • Experience with affiliate platforms (Commission Junction experience a plus) and marketing analytics tools
    • Strong negotiation and communication skills
    • Exceptional organizational skills and attention to detail
    • Ability to project manage/prioritize multiple projects simultaneously
    • Self-starter who thrives in a fast-paced environment

    Company Description

    Welcome to Zoro! We are so glad you are here. Since 2011, small businesses and individuals have been blown away by our great prices and huge selection of more than 1 MILLION industrial supply products. Plus, they’ve enjoyed how easy it is to do business with Zoro and the quick delivery we offer. And did we mention our terrific team of dedicated customer service professionals? Yeah, we’ve got that too. Zoro has most of the products that the “big guys” have and we offer every single one of them at an everyday low price. There are no complex discount structures to understand and no hidden costs. Every customer pays the same low price for an item—whether you want to buy one or one thousand! We think it’s great if you buy a lot of products from us. We also think it’s great if you want to buy just a few! Zoro sells all the brands that you know and love. Our prices are just better! We also travel the globe to find unique products that we can bring to you at unbelievable prices. We are always looking to make special purchases and pass the savings on to our customers. Truth is, we love a good deal just as much as you do! LIKE YOU, WE BELIEVE THAT THE KEY TO SUCCESS IS TO ALWAYS PUT OUR CUSTOMERS FIRST.