Job Description

JOB TITLE:                      Marketing Associate

LOCATION:                      3189 Red Hill Ave. Suite D Costa Mesa, CA 92626

ACCOUNTABLE TO:           Market Development Manager

SUMMARY OF CONTRIBUTION:

The Marketing Associate liaises with the Marketing, Sales, Research & Development, Customer Service departments to execute, coordinate, analyze, and refine marketing and branding strategies for Epimorphy for the purpose of increasing sales and market share.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

1.           Create marketing collaterals for marketing campaigns such as printed materials, magazine advertisements, posters, internet, and physical mailers.

2.           Create content calendar for social media pages such as Instagram, Facebook, Twitter, LinkedIn, etc. and post regularly on all platforms to increase product awareness and sales.

3.           Manage influencer marketing efforts to maximize reach by audience and to develop new and engaging content for owned and paid channels.

4.           Track and measure marketing campaigns monthly to help identify key trends and learnings to communicate to internal groups.

5.           Analyze key drivers of retention to create strategies and programs.

6.           Generate artwork used for online and print advertisements.

EDUCATION AND EXPERIENCE:

·         A BS in Biology or Business Administration or a related discipline

·         Prior work experience and/or a degree in Marketing or Digital Marketing

·         Excellent communication skills, both verbal and written

·         Proficiency with Microsoft Word, Excel, etc.

·         Proficiency with marketing experience, preferable within a digital or e-commerce brand, managing social channels such as Facebook, Instagram, LinkedIn, etc.

·         Experience within Life Sciences preferable

·         Experience in carrying out marketing campaigns

·         Experience with Graphic Design preferable.

·         Experience with InDesign preferable.

CORE COMPETENCIES:

·         Exceptional communication skills (both written and verbal)

·         Adaptable and flexible

·         Team player

·         Strong interpersonal skills

·         Good organizational skills

·         Proactive

·         Initiative

·         Creative

Company Description

Larry Jia, M.D., founded Zymo Research Corporation in 1994. With humble beginnings, he started manufacturing the first DNA/RNA extraction and purification products for E. coli and yeast out of a garage in Orange, California. Today, Zymo Research is a multi-million dollar company with its headquarters based in Irvine, California. In addition to its California headquarters, Zymo Research has two international branches located in Freiburg, Germany and Beijing, China. The company's DNA and RNA extraction kits are used mainly by academic and biopharmaceutical scientists, who need to isolate and purify DNA/RNA from tissue, blood or serum samples. Zymo Research is also known for its epigenetics line of products used in DNA methylation detection and quantitation. They carved out a niche in this market by being an early adopter in the field of epigenetics and by offering a high-quality product. They are considered the leader in this market space. One of the keys to Zymo's success in the past 25 years has been their ability to listen to their customers and react quickly. Their tagline "The Beauty of Science is to Make Things Simple" is a mantra that is reflected in every one of their products. From epigenetics to RNA/DNA isolation, each product is designed to be both simple in use and robust in its performance. Inside Zymo Research Zymo Research's core beliefs are based on innovation, quality, and customer service. These three paradigms are ingrained in their company culture. They believe their products are the most reliable and uphold to the highest standards of quality in the industry as evidenced by their ISO 9001 certification. They have also received Frost & Sullivan's Best Practices Award for Leadership in Epigenetics Product Quality. OUR MISSION To provide the most reliable, innovative, and valuable biomedical tools and services to our customers through research and strategic development. OUR VISION To have a positive impact in the biomedical field and to contribute to the greater good of humanity. GOLDEN RULE " Treat others as you would like to be treated " . We strongly believe this principle dictates teamwork and open communication.