Job Description

We are looking for a brilliant and creative copywriter who can create compelling, engaging, and high converting copy for paid media ads, as well as email marketing campaigns.

Our ideal candidate is a spirited, independent, skilled, adaptable, and witty writer with a flair for details. In all cases, you'll need to do research and collaborate with our marketers and designers to come up with copies that fit the brief.  If you are able to grasp campaign requirements quickly and offer valuable insight, join us and let us fuel your career.

This position is fully remote and will involve regular weekly and monthly calls.

** POSITION IS PART-TIME, with the possibility of going full-time depending on employee performance and/or projects

Qualifications

PRINCIPAL RESPONSIBILITIES / ACCOUNTABILITIES

• Develop and write copy for digital content to meet clients’ business and marketing objectives from beginning to end

• Write, proofread, edit, and optimize digital copy of compelling materials following brand guidelines to capture audience interest

• Understand the target audience (behaviors, interests, demographics, ICPs/personas) to develop creative messaging ad copies that generate leads and conversions.

• Continuously capture and analyze the appropriate social data/metrics, insights, and best/accepted practices

• Tone and content should be both creative and strategized depending on the platforms we use for the targeted audience

• Can effectively communicate product benefits and features with attractive words that “stop the scroll”

• Compose asset requests on the behalf of the marketing team

EXPERIENCE AND QUALIFICATIONS

• Minimum one (1) year copywriting experience in paid media advertising (e-commerce) or related field

• Proven experience as a copywriter or similar role with extensive knowledge of online content strategy and creation in a digital marketing setting or similar industry

• Proven experience in ad copies and understanding of brand guidelines for diverse clients

• Independent with a knack for collaborative teamwork 

• Excellent time-management and organizational skills

• Comprehensive understanding and experience of CTA’s, metrics, and conversions

MUST-HAVE

• Clear-cut understanding of target audience and full-funnel advertising

• Ability to take client brand, voice, or style guidelines and create copy for advertising or email campaigns.

• Excellent and creative writing approach, both in coming up with insights for campaigns and for capturing the target audience

• Strong interpersonal skills as you may eventually be asked to work with a range of clients

• Systematic. Self-starter. Proactive. 

• Laser-focused attention to detail, with the ability to proofread your own and others' work

PREFERENCES (BUT NOT A MUST)

• 1 to 2 years of experience with a digital marketing agency is a PLUS!

• Paid Media and/or SEM qualifications, experience, and skills 

• Experience in Google suite, CMS, and similar apps/platforms

Additional Information

BENEFITS & PERKS OF THE JOB

• Competitive Pay

• Flexible work schedule - integrate work with your life instead of the other way around

• Remote: avoid the stress and hassle of a commute and raise your productivity

• Raise your game: work with highly driven individuals and grow professionally and personally

• FOR FULLTIME EMPLOYEES   - Health, dental and vision insurance   - Paid Time Off, so you can take some time off to recharge   - Get the Friday Off (GTFO) aka 9/80 work schedule   - Deep Work Wednesday: no scheduled meetings on Wednesdays

• UPCOMING IN 2022

           - Moving and office set-up allowances            - Stressbusters (Headspace subscription, Gym stipend)            - Education stipend (Professional Development, i.e. conferences, online training, books, etc.)            - Retirement benefits with vesting options (for USA hires)