PRODUCT MANAGER - LINKEDIN MARKETING SOLUTIONS
PERFORMANCE ADS
Sunnyvale or San Francisco
LinkedIn was built to help professionals achieve more in their careers,
and every day millions of people use our products to make connections,
discover opportunities, and gain insights. Our global reach means we get
to make a direct impact on the world’s workforce in ways no other
company can. We’re much more than a digital resume – we transform lives
through innovative products and technology. At LinkedIn, we strive to
help our employees find passion and purpose. Join us in changing the way
the world works.
We are looking for an entrepreneurial Product Manager to join our
Product Management team to drive the success of our LinkedIn Marketing
Solutions (LMS) business. This role will contribute to all aspects of
our marketing platform, including targeting, measurement, creatives, and
platform but will have specific focus on our performance product suite,
including Lead Ads.
In this role you would be a key member of the LMS product team, which is
responsible for delivering products and solutions that put the member
experience first & foremost and deliver incredible value to our
advertisers. This role will collaborate closely with engineering, data
sciences, and other cross-functional teams to build a suite of products
and features using leading edge machine learning and big data
technologies, that help our customers succeed in their marketing
objectives.
RESPONSIBILITIES:
- Create and articulate a compelling vision, strategy, and roadmap for
your assigned product areas. Get alignment from cross-functional
team members and executives for you vision and strategy
- Synthesize market needs from interactions with customers, partners,
sales and marketing teams into product requirements and roadmap
- Define product metrics, objectives, and key results to help guide,
prioritize, and measure the success of the strategy, product
initiatives, and releases for the LMS business.
- Make recommendations about whether to build, buy, or partner for key
capabilities required to deliver products to the market.
- Work cross-functionally with engineering, data sciences, marketing,
legal, and business development teams to build, release, and promote
new features.
BASIC QUALIFICATIONS:
- BS degree in a technology-related field
- 5+ years of experience in product management or equivalent role
PREFERRED QUALIFICATIONS:
- MS or higher degree in a technology-related field
- Experience building Ad Tech platforms, in particular working with
targeting and optimization products. Keen understanding of mobile,
social, and video Ads ecosystem.
- Good grasp of b2b advertising landscape, key challenges and
opportunities
- Excellent communication skills with the ability to interact with and
understand technical subjects and emerging technologies and their
relevance to the marketplace.
- Exceptional ability to manage and lead across highly
cross-functional teams. Experience working with a set of highly
skilled engineers, data scientists, and designers.
- Able to thrive in a fast paced environment. Strong analytical skills
and ability to execute complex product launches.