This role will be based in either Toronto, New York, Chicago or San
Francisco, depending on which location the applicant chosen for the role
is currently residing.
LinkedIn was built to help professionals achieve more in their careers,
and every day millions of people use our products to make connections,
discover opportunities and gain insights. Our global reach means we get
to make a direct impact on the world’s workforce in ways no other
company can. We’re much more than a digital resume – we transform lives
through innovative products and technology.
Searching for your dream job? At LinkedIn, we strive to help our
employees find passion and purpose. Join us in changing the way the
world works.
LinkedIn Marketing Solutions is searching for a Client Solutions Manager
to manage relationships with our Marketing Solutions clients, including
executing against client objectives and serving as a trusted advisor and
consultant. The Client Solutions Manager will leverage their knowledge
of online media, superior communication and relationship building
skills, and analytical abilities to provide consultative solutions to
help shape and grow our client’s business. The Client Solutions Manager
will use their influencing and relationship building skills to drive our
client’s marketing experience by providing best-in-class client service,
research, and market analysis. The Client Solutions Manager will provide
campaign intelligence and ongoing campaign strategy consultation,
including identifying areas where LinkedIn can provide more value to our
clients through current campaign expansion and leveraging data and
analytics to build a case for upsell opportunities. The Client Solutions
Manager will be measured by their ability to build, cultivate, and
partner with our clients as well as their ability to drive incremental
revenue. The Client Solutions Manager is a nimble team player who is
comfortable managing multiple clients, campaigns, and projects
concurrently.
RESPONSIBILITIES:
- Build strong relationships with clients by providing best-in-class
customer experience by proactively identifying and solving customer
problems
- Partner with sales support teams across Insights, and Creative, etc.
troubleshoot campaigns and ensure error free execution
- Proactively analyze and optimize customers’ advertising campaigns
and marketing programs to make strategic recommendations to
customers and ensure client objectives are met
- Consult and own all aspects of the client’s media campaigns
including targeting, implementation, optimization, and reporting
- Own all aspects of the marketing campaign to ensure client
objectives are met, from making recommendations on target audiences
to proving ROI through campaign insights
- Apply rigor and use technology to drive performance-oriented and
client objective based marketing solutions
- Advise on creative and content quality and development, leveraging
marketing expertise to maximize performance and delivery
- Support customer communication and education including a
best-in-class onboarding experience and ad hoc education needs
- Work effectively with various cross-functional partners in sales,
marketing, finance, technical support, product, product marketing
and insights to ensure customer success
- Collaborate with product teams to improve service offerings and
campaign management tools and ensure our customer needs are met
BASIC QUALIFICATIONS:
- BA/BS degree or equivalent practical experience
- 3+ years of experience in advertising sales, marketing, consulting,
or media
PREFERRED QUALIFICATIONS:
- 1+ years of auction based or programmatic campaign management and
optimization experience (i.e. Google Adwords, SEO/PPC, ad
exchange/trading desks)
- Experience in advertising sales and media account management
- Demonstrated analytical background and experience with statistical
analysis, return on investment modeling, and advertising / media
analytics
- Ability to think strategically with a proven track record of
providing consultative and data driven solutions
- Demonstrated understanding of internet advertising technology and
marketing automation
- Ability to effectively manage time, prioritize tasks and work within
deadlines with little supervision
- Ability to work independently and collaborate cross-functionally