Adam Hamden

Bachelor's

Business

Business Administration

Synopsys Inc

Digital Marketing and Content Curation Intern

• • Performed independent market research analysis of 3rd party review vendor and presented extensive report of findings, with targeted recommendations, to senior marketing leadership. Leadership adoption of recommendations led to 2x increase in traffic and 500+ leads in 2 months • Conducted in-depth audit on 100+ blog meta-descriptions to improve site SEO, resulting in average traffic increase of 13% MoM via Adobe Analytics. Additional contribution of independently written and researched SEO content drove 500+ visits and 7 conversions • Executed market research of brand presence and coverage across industry verticals and presented recommended content strategies to PR leadership, resulting in 10% increase in company-related media coverage.