Bianca Sorci

Bachelor's

Public Relations, Advertising, and Applied Communication

Victory Belt Publishing

Senior Publicist

- Manage ongoing communication with authors, providing guidance and ensuring the timely delivery of materials - Create and maintain, targeted media lists tailored to specific book genres, author profiles, and publicity goals, ensuring maximum exposure - Develop and customized strategic pitch letters and proposals aimed at securing positive outcomes for authors - Authored and distributed engaging press releases, highlighting key book elements and author achievements to attract attention from media outlets - Conduct daily news scans, monitoring industry trends, competitor coverage, and relevant breaking news to proactively identify timely publicity opportunities for clients - Establish and nurture relationships to foster long-term partnerships and enhance the visibility of authors and their works across diverse media channels - Analyze media coverage and provide detailed feedback to authors and publishing teams, offering insights and recommendations for adjusting publicity strategies to optimize future exposure