Brandon Speer

Bachelor's

Operations Management

EFFECTV

Account Executive

• Manage a client list of 20+ accounts, including local direct and agency business • Responsible for all pre-sale activities: prospecting, cold calling, setting discovery meetings, leveraging data to create strategic video advertising campaigns, and delivering final presentation/proposal • Responsible for all post-sale activities: build and maintain client relationships through regular consultations: reporting on key campaign metrics, providing strategic insight and recommendations with the goal of upselling and renewing the account • Monitor all campaigns regularly to ensure optimal campaign performance and client satisfaction