I am a senior at the University of Pennsylvania studying Cognitive Science with a Consumer Psychology minor.
Location
Philadelphia, PA
Wantagh, NY
Education
U
University of Pennsylvania
August 2016 - May 2020
degree
Bachelor's
major
Cognitive Science
minor
Marketing
W
Wantagh High School
September 2012 - June 2016
Work Experience
L
L'Oréal
Marketing Intern
New York City, NY, United States, 10075
May 2019 - August 2019
company
L'Oréal
title
Marketing Intern
overview
Working under the Lancôme's eCommerce team
• Partnered with 4 eCommerce sites by creating specific product assortments to help drive projected increase of eBoutique market share by 17% in FY 2019 for world’s top 5 luxury beauty brand
• Proposed market strategy for 3 new eCommerce sites that hyper-targets novel consumers and presented strategy to Brand President
• Conducted studies that aimed to optimize site traffic, engagement, and ease-of-use by monitoring online user behavior
• Assembled competitive analysis on beauty eCommerce industry and drafted site and social media strategy recommendations
• Wrote email copy for Friends & Family sale and gathered user-generated media for site that aligned with consumer desires
N
NowThis
Publishing & Insights Intern
New York City, NY, United States, 10075
June 2018 - August 2018
G
Group Nine Media
Marketing intern
New York City, NY, United States, 10075
June 2018 - August 2018
Fun Fact
Jeff Bezos bought an Amazon e-book from me for a scavenger hunt!
Skills
Languages
EnglishSpanish
Technical skills
JavaLaTeXOCaml
Skills
Adobe Creative SuiteMicrosoft OfficePhotographer
Volunteer
W
Wantagh TechDay
November 2016 - December 2018
Leadership
Social Planning and Events Committee (SPEC)
Vice President
May 2019 - present
Social Planning and Events Committee (SPEC)
Spring Fling Co-Director
December 2017 - May 2019
University of Pennsylvania College of Arts & Sciences