Courtney Lorelli


Location

Cypress, CA
Fremont, CA
Education
    California State University-Long Beach
    August 2020 - May 2024
    degree
    Bachelor's
    major
    Marketing
Work Experience
    Ingram Micro
    Global Digital Marketing Intern
    Irvine, CA, US
    June 2023 - February 2024
    company
    Ingram Micro
    title
    Global Digital Marketing Intern
    overview
    - Performed comprehensive quality assurance (QA) procedures on Kentico CMS to guarantee the precision, efficiency, and seamless deployment of web content across a global market, contributing to the successful rollout of 7 countries - Used Adobe Analytics to extract and analyze data and KPIs, providing actionable insights to external vendors that resulted in a - 5% increase in vendor page traffic - Leveraged BrightEdge and SEMrush to build comprehensive keyword lists and recommendations to improve website visibility - 4% increase in organic search traffic - Led and directed a team of interns in a collaborative project centered on the rebranding of the internship program
    Agency 241
    Strategic Planner
    Long Beach, CA, US
    March 2023 - May 2023
    Baratta Enterprises
    Marketing Intern
    Long Beach, CA, US
    January 2023 - May 2023
Passion

I am passionate for the art of strategic marketing, transforming ideas into compelling campaigns that captivate and drive success.

Skills
A/B TestingAdobeAdobe AnalyticsAdobe Photoshop LightroomBrand ManagementBrand RepresentationBudget SupportBusiness MarketingCognition ProcessingCompetition AnalysisContent ManagementCreativityCustomer Value PropositionData AnalysisDigital ContentDigital MarketingFigmaGenerative AIGoogle AnalyticsGoogle SuiteHTMLInternational Financial EconomicsKenticoKeyword ResearchLiteratureMailchimpMarketingMarket ResearchMicrosoft AccessMicrosoft ExcelMicrosoft OfficeOktaOnline AdvertisingOrganic SearchPersuasivenessPower BIQuality ManagementRecruitmentSales PromotionSearch Engine OptimizationSemrushSocial MediaSoftware as a ServiceSPSS (Software)SquarespaceStrategic ManagementStrategies of MarketingTeam WorkingWeb ContentWixWordPress
Gigs / Freelance
    California State University-Long Beach
    Beat's Headphones Research
    October 2022 - November 2022
    Fingenic.io
    Media Designer
    October 2022 - May 2023
    University Honors Program - CSULB
    Emotional Marketing Thesis
    September 2023 - May 2024
Hobbies
Cooking
Exercising
Trying new foods
Traveling
Fashion
Thrifting