• Generated omni-channel marketing campaigns of network programs and event-based airings that emphasized subscribing to PCN streaming service.
• Created marketing assets including flyers and print ads. Wrote scripts for promotional spots.
• Developed analytics database and shared dashboard statistic reports. Provided brand insights to management that facilitated garnering approximately $46,000 in PCN streaming revenue since July 2018.
• Expanded coverage of PIAA Football by facilitating an agreement with the Western Pennsylvania Interscholastic Athletic League.
• Led PIAA Football campaign to generate over 30% of quarterly streaming revenue.
The Daily CollegIan
October 2016 - present
Bud Light Brand Ambassador
August 2017 - December 2017
MaxExposure Social Media
May 2017 - August 2017
Red Frog Events
Firefly Music Festival Brand Ambassador
April 2017 - June 2017
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