Emma Summerfield


Location

Encinitas, CA
Pleasanton, CA
Education
    City College of San Francisco
    January 2021 - August 2024
    degree
    Associate's
    major
    English
    Mesa College
Work Experience
    Wicksnest
    Social Media Marketing Director
    San Francisco, CA, US
    July 2017 - present
    company
    Wicksnest
    title
    Social Media Marketing Director
    overview
    - California - Wicksnest LLC - Serve as Creative Director and Social Media Marketing Coordinator at Wicksnest LLC: a - Partnering and coordinating all the brand campaigns for Kristy Wicks, a successful - Sonoma, and hundreds of others. I was integral in growing Wicksnest from a small - Responsibilities - Coordinate brand/influencer partnerships and marketing campaigns - Develop, execute and manage digital media strategies, plans, budgets, and recommendations across multiple channels to achieve client goals - Serve as liaison between brand and influencer while negotiating $100,000+ contracts - Manage a team of 3+ associates - Manage social media accounts and create viral content - Skills - Project Management to organize company initiatives into actionable workstreams - Proficiency in SEM / SEO - Paid Media - Community Management - Proficiency in Microsoft Teams and Google Drive, Team and Channel Management - Experience in working with Agencies - Strength in B2B and B2C Marketing
    Ann Taylor LOFT
    Brand Manager
    San Diego, CA, US
    April 2016 - May 2017
Skills
AdaptabilityAdobe Creative CloudAdvertising CampaignsAffiliate MarketingAttention to DetailAutomationAutomation of MarketingB2C MarketingBlogger (Service)Brand ManagementBudgeting SkillsBusiness DevelopmentBusiness MarketingBusiness PartnershipsBusiness to Business CommerceCascading Style Sheets (CSS)Commercial KnowledgeCommunication SkillsCommunity ManagementContract ManagementCoordination SkillsCopywritingCreating PrototypesCreativityDigital MarketingDigital MediaDirect MarketingE-CommerceGoogle DriveGraphic DesignHard Work and DedicationHTMLImprovisationKnowledge of CampaignsLeadershipLiteratureMailchimpMarketingMarketing ChannelMicrosoft TeamsNegotiation SkillsNetworking SkillsPaid AdvertizingPositive AttitudeProject ManagementSalesSales PromotionSearch Engine MarketingSearch Engine OptimizationShopifySocial MarketingSocial MediaStrategic ThinkingStrategies of MarketingTeam WorkingUser ExperienceWordPress