Hey, I'm Jenny, a grammar stickler with an affinity for the Oxford comma and a knack for crafting creative and engaging content.
Location
Madison, WI
Education
U
University of Wisconsin-Madison
September 2010 - May 2014
degree
Bachelor's
major
Journalism
Work Experience
H
HomeKeep (Avid Ratings)
CONTENT MARKETING MANAGER
Madison, WI, United States, 53794
March 2021 - present
company
HomeKeep (Avid Ratings)
title
CONTENT MARKETING MANAGER
overview
• Make tactical decisions to help shape the direction of marketing strategies, product development, and operation
• Develop content marketing strategies for lead generation, customer engagement, and customer retention
• Assist with writing and proofing in-app copy using UX principles
• Oversee email marketing content, design, and distribution
• Manage social media and website content strategy and creation
• Write and edit web copy to improve online user experience and customer acquisition efforts
• Assist with website development and digital presence