Jenny Liu

About Me

Hello! I am a 3rd-year Digital Marketing student at Baruch College with a minor in Graphic Design. I have a strong passion for fashion, beauty, media, and tech.

Location

New York City, NY
Education
    CUNY Bernard M Baruch College
    September 2020 - May 2021
    degree
    Bachelor's
    major
    Digital Marketing
    minor
    Graphic Design
    coursework
    Design and Advertising Layout
    Print Production
    Internet Marketing
    Consumer Behavior
Work Experience
    beautyblender
    PR & Global Retail Marketing Intern
    New York City, NY, United States of America
    September 2019 - March 2020
    company
    beautyblender
    title
    PR & Global Retail Marketing Intern
    overview
    • • Enable weekly press metric updates by ensuring all brand-related media are captured, clipped, and backlogged • Analyze concealer & foundation price points and fill differences across different brands to assist with competitive pricing • Organize Sephora translations and retail animation specifications across the Middle East, Europe, Australia, and China into consolidated documents for the marketing team’s ease of access
    CBS Interactive
    CBS All Access Marketing Acquisition & Partnerships Intern
    New York City, NY, United States, 10075
    June 2019 - August 2019
    Sirius XM Radio Inc.
    Ad Sales/Marketing Intern
    New York City, NY, United States of America
    February 2019 - April 2019
    InterviewJet
    GROWTH MARKETING INTERN
    New York City, NY, United States of America
    September 2018 - February 2019
Fun Fact

I'm currently assisting with a suncare brand called HABIT launching Summer 2020! :)

Passion

I'm passionate about building brands by providing my expertise in digital marketing, social media, and content creation, where it directly impacts the consumer.

Skills
Languages
ChineseEnglish
Technical skills
cssjavascript
Skills
Adobe Creative SuiteContent developer Digital MarketingIllustratorMarketing StrategyMicrosoft SuitesPhotoshopPremiereSocial Media
Gigs / Freelance
    HABIT
    Brand Manager
    January 2020 - present
Volunteer
    American Red Cross
    September 2013 - June 2017
Leadership
    Marketers of Baruch
    Chair of Content Strategy
    September 2018 - June 2019
    Alpha Kappa Psi
    VP of Digital Marketing & Creative Strategy
    June 2019 - present
Hobbies
Rock Climbing
Painting
Dancing
Beauty DIY
Videos
    4 DAYS IN LA TRAVEL VLOG | what to do, eat & our honest ratings!
    April 2020
    ✰ Let's be friends!! ✰ Instagram: @jny.l Pls comment, like & subscribe! :) My second trip to LA (this time much warmer and nicer). Since some of us been to LA before, we knew exactly which spots we want to hit again with some sprinkle of newness~ Stay tuned for some hella instagrammable...