Jose Garcia


About Me

I'm a student both of business and digital marketing. Let my skills and expertise have a meaningful impact on your business/organization!

Location

New York, NY
Education
    CUNY Bernard M Baruch College
    April, 2015 - May, 2020
    expected degree
    Bachelor's
    major
    Marketing
    minor
    Global Studies
    coursework
    Computer Information Systems
    Journalism
    Business Management
    Business Law
    Communications
    Introduction to Marketing
    Introduction to Management
    Behavioral Approaches to Management
    Digital Communication
    Corporate Communications Campaigns
    Corporate Communications Writing
    Advertising
    Digital Communications
    Corporate Communications
    Public Relations Campaigns
    Public Relations Writing
    Advanced Marketing and IMC
Work Experience
    WayUp
    Digital marketing Intern
    New York City, NY, United States of America
    September, 2018 - present
    company
    WayUp
    title
    Digital marketing Intern
    overview
    • Create and execute paid social & search campaigns, monitor campaign performance, & deliver daily metric reports to the CMO. • Execute & optimize Facebook, Instagram, Snapchat, Quora, Google, & Apple ads. • Monitor 3rd party XML job feeds through Clickcast & deliver findings to digital marketing manager. • Execute & manage paid social partnership campaigns, increasing overall reach typically by 40%+ through A/B testing. • Assist with multimillion-dollar budgets & optimize to conversion focused KPIs (CPA, CPI, Conversation Rate, CPC, CTR, etc.). • Collaborate cross-functionally with marketing analytics, creative SEO, & organic social teams to maximize paid performance across Facebook & Instagram. • Deliver 100,000+ marketing emails and newsletters to WayUp users & university partners using internal admin systems.
    Saatchi & Saatchi
    DIGITAL STRATEGY INTERN
    New York, NY, United States
    June, 2018 - August, 2018
    Labelium
    Amazon Marketing Services Intern
    New York, NY, United States
    February, 2018 - June, 2018
    Initiafy
    Digital Marketer
    New York, NY, United States
    March, 2017 - February, 2018
    Comingout.space
    SOCIAL MEDIA INTERN
    New York, New York, United States
    April, 2016 - June, 2017
    See 2 More
Fun Fact
I self taught myself to use Adobe Photoshop and Illustrator.
Passion
Digital is my passion, marketing is the drive for my career. The future is digital, and I really enjoy the marketing world. So I told myself, why not combine them?
Skills
Languages
FrenchSpanish
Technical skills
Adobe IllustratorAdobe PhotoshopCrimson HexagonExpression EngineFacebook Ads ManagerGoogle AdwordsGoogle AnalyticsHyprLinkedIn Campaign ManagerSalesforce PardotSEMSEOsocial media marketingTwitter Adsweeblywixwordpress
Skills
great team playerhard workermac iosMicrosoft ExcelMicrosoft PowerPointMicrosoft Wordteam leaderWindows
Leadership
    Marketers of Baruch
    Chairman of Networking
    September, 2018 - present
    UBS NextGen Leaders Program
    Student Member
    June, 2015 - present
Hobbies
Running
Photography
Foodie
Museum goer
Coffee Addict
Techie
Digital Design