Joshua Vincent

Business Administration

nForm

Business Development Intern

Strategized a lead product aimed to disrupt industry trends and overhaul product differentiation for buyers; analyzed competitor data, developed guidelines based upon market verticals and competitor trends in collaboration with the President. Identified product development phases including branding, competitor differentiation, market entry, and rollout in partnership with a third-party brand strategy firm. Developed partnership marketing strategy for four verticals; identified and evaluated product go-to-market strategy. Created end-user product information packages, which mixed both technical and common-use language that enabled the product to be easily understood by a variety of users.