KAIXUAN LU


Location

New Brunswick, US
Shanghai, China
Education
    Rutgers University-New Brunswick
    September, 2015 - May, 2019
    degree
    Bachelor's
    major
    Supply Chain Management
Work Experience
    Baidu.Inc
    Integrated marketing communication manager
    New York City, NY, United States
    May, 2018 - July, 2018
    company
    Baidu.Inc
    title
    Integrated marketing communication manager
    overview
    • Met with existing and potential clients to pitch internet marketing and advisory service to improve brand awareness • Analyzed customer keywords search data to identify preferences and shopping habits • Worked closely with the purchasing department to handle relevant purchasing office suppliers • • Created forms and analysis reports regarding search habits collected from the LinkedSee database for client use • Analyzed the market characteristics and customers behaviors using LinkedSee to develop Internet Marketing Strategies • Met with LinkedSee IT team and discussed the limitations of present software and the methods which can improve software quality and reliability
    SINOPEC Shanghai Petrochemical Company Limited
    Financial Analyst Intern
    New York City, NY, United States
    May, 2016 - August, 2016
Skills
Languages
ChineseEnglish