- I'm responsible for digital campaign management for the Avast Business brand across all global regions
- I work cross-functionally with product, engineering, and sales teams to create campaigns that resonate with customers across different products and services and span global regions
- I own our organic social media strategy, as well as running social media selling training courses
- In my time in this role, I've turned LinkedIn into a lead generation tool for our teams, growing it to represent nearly 40% of leads generated by the team per month. From Q4 2019 to Q2 of 2020, I've