Katie Barth
Location
Nashville, TN
Sacramento, CA
Education
U
University of Southern California
August 2023 - August 2023
degree
MBA
major
Business Administration
C
California State University
Work Experience
T
Tractor Supply Company
IT Marketing Delivery Lead Contract
Nashville, TN, US
October 2023 - present
company
Tractor Supply Company
title
IT Marketing Delivery Lead Contract
overview
- Lead for Tractor Supply's Customer Loyalty program with a project budget of over $5 million for 2024. Principal Driver for IT
- Marketing projects to ensure end-to-end accountability and overall success
- Create Business Cases and Requirements to solve complex issues that have direct impact on Tractor Supply Customer's Online experience
- Single Point of Contact for Marketing Executives, Applications Development, PMO, QA, Security and Infrastructure
- Delivery Owner of IT solutions and partner for the Business Sponsors to ensure a solid solution and high-level design
a
adidas
Senior Product Owner Digital Workplace
Portland, OR, US
September 2018 - November 2022
O
OPI Products
Digital Marketing Manager
North Hollywood, CA, US
June 2014 - September 2018
M
Midnight Oil Creative Agency
Campaign Manager
Burbank, CA, US
December 2013 - June 2014
S
Sony Pictures Interactive
Manager Marketing Services
Culver City, CA, US
December 2012 - October 2013
See 2 More
Skills
Advertising CampaignsBrand ManagementBudgeting SkillsBusiness MarketingBusiness RequirementsCommercial KnowledgeCommunication SkillsCommunication StudiesComputer AnimationComputer SecurityCreativityCustomer Loyalty ProgramsCustomer Relationship ManagementDigital MarketingDigital MediaExperiential LearningFilmmakingFranchising SkillsFunctional DesignGeographyHealth CareInfrastructure ManagementKnowledge of CampaignsManagement of ChangesManagement of MarketingMarketingMaster of Business Administration (MBA)Media StrategyMobile Application SoftwareNetworking SkillsOrganizational ArchitecturePhotography SkillsProfessional ResponsibilityProgram ManagementQuality ManagementRadioResource ManagementSafety PrinciplesSocial MediaSoftware EngineeringStakeholder ManagementStrategic ManagementStrategies of MarketingTeam WorkingVisual WorkplacesWebsite WireframeWell-being and Personal Care