Matisha Saxena

Location

Bellevue, WA
Education
    University of Washington-Seattle Campus
    September 2020 - December 2022
    degree
    MBA
    majors
    Management
    Marketing
    IEC College Of Engineering & Technology
    September 2012 - June 2016
Work Experience
    Microsoft
    MARKETING PROGRAM MANAGER (Contract)
    Bellevue, WA, United States, 98067
    February 2022 - November 2022
    company
    Microsoft
    title
    MARKETING PROGRAM MANAGER (Contract)
    overview
    - Spearheading go to market strategy and campaign launch using customer insights for Windows 11 for the 2022 Holiday season in ~4.5k Target, Walmart and Costco retail locations across the US - Partnered with cross-functional product and engineering teams and external agencies to develop/manage campaign assets across 5 global markets, driving 15% year-over-year revenue growth - Own and drive product roadmap alignment across integrated marketing and GTM teams to manage creative briefs and the business strategy to streamline Windows seasonal marketing processes and improve consumer purchasing by 25% - Defined product positioning and messaging for Windows 11 devices within competitive set, deepening customer engagement and increasing customer acquisition rate by 12% over quarterly time frame, driving 30% ROI
    Crowdplat Inc
    PRODUCT MANAGER INTERN
    San Jose, CA, United States, 95196
    March 2021 - August 2021
    Powers Paper LLC
    MBA STRATEGY CONSULTANT
    Appleton, WI, United States, 54919
    October 2020 - December 2020
    Cognizant
    STRATEGY & OPERATIONS LEAD
    Bellevue, WA, United States, 98067
    July 2017 - August 2020
    Grant Thornton LLP
    Senior Associate
    Gurgaon, HR, India
    August 2016 - August 2017
Fun Fact

Have an expertise in meeting last minute deadlines with the most creative solutions and can work shockingly calmly in an over paced, fast paced and dynamic environment.