Mikaela Gonzaga

Bachelor's

Cognitive Science

Neuroscience

Psychology

Meta

UX Researcher AI

- 4x contract extension) via TEKsystems - Led 23 primary and secondary research studies on 0-1-n products spanning AI, Trust, Safety, and Privacy topics. Maximized the impact of research insights by compiling data into a living insights repository organized by themes and problem areas relevant to the goals of my organization, Data Infrastructure (e.g., reduce friction, improve understanding). The repository includes guidelines for achieving each goal through design and technical implementation, ensuring insights are referred to and actioned across tracks - Spearheaded a 9-month research program (N=100) to reduce the percentage of users seeing low maturity experiences across our - Created a cross-org self-serve heuristic evaluation program to enable product designers and cross-functional stakeholders to improve the UX of their products when working under time and resource constraints. Partnered with senior stakeholders to implement the heuristic evaluation program into a larger Quality Initiative track, which is now funded and has dedicated resources - Leveraged 5 archetypes across all reports to build user empathy and maximize the digestibility and shelf-life of findings - Capitalized on archetype-led insights by injecting findings into roadmap planning, resulting in user pain points as the driving force of prioritization across product roadmaps