Peyton Payne


Location

Austin, TX
Education
    The University of Texas at Austin
    July 2023 - May 2024
    degree
    Master's
    majors
    Business Analytics
    Marketing
Work Experience
    LuvSeats Digital Marketing Campaign
    January 2024 - May 2024
    company
    LuvSeats Digital Marketing Campaign
    overview
    - Developed a digital marketing strategy targeting college students, designed to increase brand awareness and user - Created engaging content strategies and set up tracking systems to analyze campaign effectiveness through key
    Pappasitos Cantina
    Server
    Austin, TX, US
    August 2022 - May 2024
    Safe Horns Brand Awareness Campaign
    January 2023 - May 2023
    Any Baby Can of Austin
    Event AND Sponsorship Intern
    Austin, TX, US
    January 2023 - May 2023
    UT Waller Creek Campaign
    January 2022 - May 2022
Skills
Brand AwarenessBrand ManagementBudgeting SkillsConsumer BehaviourCreativityData AnalysisDatabasesDelivery of ProjectsDesign of ExperimentsDesign ThinkingDigital MarketingEnvironmental CommunicationEnvironmental HealthFranchising SkillsFundraisingGoogle AnalyticsHubspotInbound MarketingIntegrated Communications Access PackagesKnowledge of AdvertisingKnowledge of CampaignsKnowledge of StatisticsLeadershipMacroeconomicsMarket DataMarketingMarketing AnalyticsMarketing IntelligenceMarketing PlanningMeasurement and MetrologyMedia PlanningMerchandisingMicrosoft ExcelOccupational Safety and HealthParks and Gardens MaintenancePassionatePerformance ManagementProject SponsorshipsResearch SkillsSafety PrinciplesSearch Engine OptimizationSelf MotivationSocial MediaSQL DatabasesStorytellingStrategic ThinkingStrategies of MarketingStrategies of PricingSuccess Driven PersonTableau (Software)Team WorkingTracking SystemsVisualization