- Led a team of 5 SMEs to build and commercialize a medical biosensor utilizing design thinking principles to capture
- 3% market share and $35 M in revenue within the first year
- Facilitated 30+ interviews as 'Voice of the Customer', gathered 6 major pain points, and created the product
- Spearheaded product launch in 15 weekly sprints on Trello; built an MVP that achieved an 85% adoption rate
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Wilson Sporting Goods
Digital Product Analyst Intern eCommerce Specialist