Samantha Cohen


Location

College Park, MD
Woodcliff Lake, NJ
Education
    University of Maryland-College Park
    August 2018 - May 2022
    degree
    Bachelor's
    major
    Communication
Work Experience
    Sightly
    Business Development and Product Marketing Associate
    New York, NY, US
    December 2020 - present
    company
    Sightly
    title
    Business Development and Product Marketing Associate
    overview
    - Designed internal Case Study process to analyze data surrounding campaign successes and disseminate key findings to clients - Performed heavy copyedits of various articles featured in publications such as Forbes and Insider - Constructed 20+ slide deck guides, for external use, covering: TikTok's Ad Products & Creator Marketplace, and YouTube's Smart Bidding optimization setting, Ad Targeting, and Ad Measurement capabilities - Facilitated Q&A's with Sightly's Hawaiian interns to assess DEI initiatives
    Tesser & Cohen Attorneys at Law
    Marketing Intern
    Hackensack, NJ, US
    June 2018 - December 2019
    Lifetime Athletic
    Kids Academy Team Member
    Montvale, NJ, US
    June 2019 - August 2019
Skills
Languages
EnglishGreek