- Followed and Implemented Search Engine Optimization (SEO) guidelines and best practices using Ahref's SEO and Traffic
- Analysis tools to promote content's reach more effectively
- Created, edited, and peer edited over 300 pieces of media content (photography, video, written articles, thumbnail assets) for Headphones.com
- Developed guidelines for thumbnail design that promoted higher clickthrough rate for content (on average, 4.8% CTR to 11.4% CTR), and higher recommendation feed frequency (from 7.6% to 12.2