Shannon McNamara

Location

Redwood City, CA
Education
    University of California-Berkeley
    August 2034 - April 2034
    expected degree
    Bachelor's
    major
    History
Work Experience
    ZEPETO
    SENIOR DIRECTOR CREATOR STRATEGY
    Los Angeles, CA, US
    January 2023 - December 2023
    company
    ZEPETO
    title
    SENIOR DIRECTOR CREATOR STRATEGY
    overview
    - Strategize retaining new users and create Creator consistency for an international monthly user base of over 15 million users - Managed the ZEPETO Creator Team - one director, 5 other direct reports and a Creator contractor - Flown to Seoul to bring Greeter volunteer knowledge to ZEPETO by advising and directing the creation of ZEPETO - Greeter Program leading to 10% higher retention on day one for new users who met a Greeter - Drove and enhanced Creator Ads allowing more branding and marketability options for the Creator Economy - Currently being prepared for Beta release - Augmented and consulted on the migration of Creators to Discord, the ZEPETO catalog, Creator Tier Badges
    IMVU/Together Labs
    HEAD OF COMMUNITY
    Redwood City, CA, US
    January 2019 - December 2022
    IMVU/Together Labs
    SENIOR COMMUNITY PROGRAM MANAGER
    Redwood City, CA, US
    January 2016 - December 2019
    Crowd.House
    PRODUCT MANAGER TRUST CONSULTANT
    Santa Cruz, CA, US
    January 2016 - December 2017
    Google
    GOOGLE ANALYTICS COMMUNITY MANAGER
    Mountain View, CA, US
    January 2016 - December 2016
    See 1 More
Skills
Advertising CampaignsArtificial IntelligenceBeta TestingBrand ManagementBudgeting SkillsBusiness RequirementsCall CentersCommunity ManagementCompetition AnalysisConsultingCoordination SkillsCrypto CurrencyCultural ActivitiesCustomer Demand PlanningCustomer InsightsDigital ProductsDiplomacy SkillsDiscordEconomyEmployee RetentionGamificationGoogle AnalyticsImpact AnalysisKnowledge of CampaignsKnowledge of EngineeringLegal KnowledgeMakeoverMarketingMergers and AcquisitionsNFTPeer ReviewPerformance ManagementPresentationsProduct ManagementPublishing SkillsQuality ManagementQuantitative ResearchSafety PrinciplesStakeholder ManagementSubscription ManagementTaxonomiesTechnology RoadmapsThought LeadershipTillage ProcessTop Secret (TS Clearance)Usability TestingVisual C++ (Programming Language)