Sophie Szymula
About Me
Recent marketing graduate from the University of Florida passionate about strategy and content development.
Location
Gainesville, FL
Rockledge, FL
Education
U
University of Florida
August 2020 - May 2024
degree
Bachelor's
majors
Business Administration
Marketing
Work Experience
U
UF Study Abroad Services
Marketing Assistant
September 2023 - May 2024
company
UF Study Abroad Services
title
Marketing Assistant
overview
- Created and maintained marketing collateral, by designing brochures, flyers, and digital assets to encourage students to participate in a study abroad program
- Managed Instagram social media account of over 5000 followers, scheduling posts, and analyzing engagement metrics to optimize content strategy, gaining over 600 organic followers and reaching an engagement rate of 21
- Assisted in the planning, and coordination of events and photographed the day-of activities, including two campus-wide
- Study Abroad Fairs of over 40 programs
U
UF Study Abroad Services
Business Strategy Manager
Gainesville, FL, US
August 2023 - December 2023
N
Nonprofit and Advocacy Lab at UF
Undergraduate Research Assistant
Gainesville, FL, US
January 2023 - May 2023
U
UF Study Abroad Services
Marketing Director
Gainesville, FL, US
January 2023 - April 2023
E
Eternal Fleur
Partnerships and Sales Intern
New York, NY, US
April 2022 - August 2022
Skills
Brand ManagementBrochure DesignBusiness AdministrationBusiness DevelopmentBusiness PartnershipsBusiness StrategiesBusiness to Business CommerceCompetition AnalysisContent StrategyCoordination SkillsData AnalysisData CollectionDigital AssetsHuman ResourcesMarketingMarketing Collateral MaterialMarketing PlanningMarket ResearchMass CommunicationMerchandisingMetricsNon-Profit-OrganisationsOperating ExpensesPhotography SkillsPresentationsPublic HealthResearch SkillsSalesSales ProcessesSchedulingSocial MediaStudent EngagementUser Persona