Tatyana Diaz


About Me

Innovative product marketing professional and MBA candidate with 4+ years of experience in growth marketing, analytics, and media.

Location

Los Angeles, CA
San Francisco, CA
Education
    University of California-Los Angeles
    August 2013 - July 2017
    degree
    Bachelor's
    major
    Molecular Biology
    Pepperdine University, Graziadio School of Business and Management
    September 2020 - January 2022
Work Experience
    Dollar Shave Club
    Analyst, Growth Marketing
    April 2019 - May 2021
    company
    Dollar Shave Club
    title
    Analyst, Growth Marketing
    overview
    • Generated 20% increase in DTC subscriptions by building product data visualization dashboards and creating a feedback loop of A/B split testing. • Initiated product development of electric trimmers by leading competitive analysis and market research to identify priority value propositions in retail. • Directed brand, creative, and audience strategy on cross-functional marketing team by managing international media, web pages, and channels.
    SocialCode
    Account Manager, Digital Marketing
    July 2017 - March 2019
Fun Fact

I have co-authored a research paper published in Neurology Journal.

Skills
Languages
EnglishSpanish
Leadership
    California Scholarship Federation Life
    California Scholarship Federation Life
    Alpha Phi
Hobbies
Snowboarding
Reading
Cooking