William Kremer

Bachelor's

Science, Technology and Society

Chegg

Project Manager II

- The leading student-first connected learning platform, on a mission to help students save time, save money, and get - Manage programs and projects to drive customer acquisition, increase awareness of products in target - Align internal teams with external creative and AI video agencies to create TikTok and Youtube - 4 2 % decrease in CPA on TikTok and a 6 x increase in YouTube subscriber count - Managed an audit of articles on the site, resulting in a 3 3 % YoY growth in SEO traffic - Drove team efficiency by removing redundancies, auditing existing processes, and creating new - Project: AI Product Manager / Team Leader / Chegg Hackathon - Led a cross-functional team of 5, creating a generative video AI product. Won 2nd place out of 8 0 teams - Conducted market research, defined product characteristics, identified dependencies, and set - Coordinated with external agencies - Presented product to the company leaders - Skylo / Marketing Specialist (Feb 2 0 2 1 - April 2 0 2 1 - Palo Alto, CA - A global non-terrestrial network provider, and offers its 3 GPP Rel-1 7 based satellite connectivity across sensor data - SMS, and voice calls - Designed/Implemented processes to help smooth the handoff of work across teams - Ran social media channels (Tripled followers on Twitter, grew LinkedIn following by 1 2,0 0 0, doubled YouTube following - Helped design and set up the company intranet - L37 Ventures / Intern (Summer 2 0 1 9 - Santa Cruz, CA - A new generation, hybrid venture capital and private equity investment firm, working alongside executive and founding - Contributed to VC projects across multiple industries, from fintech startups to freight businesses - Conducted both customer and market research for new business opportunities, developed and implemented Social Media campaigns, and performed lead generation - Chegg Inc. / Performance Marketing Intern (Summer 2 0 1 8 - Santa Clara, CA - Managed writing and recording of radio ad spots to run on Spotify and Pandora, identified and coordinated with affiliate Chegg advertising sites, and utilized data analytics to maximize online advertising - Other - Coach / ADVNC - Projects - Co-head coach of a select travel lacrosse team and summer camps for ADVNC Lacrosse. ADVNC is the leader for youth lacrosse development in the San Francisco Bay Area, with hundreds of teams for children in elementary through high school - Tutor / Boys and Girls Club - Volunteer Tutor for elementary students in math and English