This position is currently located in Fairfax, VA and will relocate to Midtown, NYC in February 2018.

The Event Planner position at Chick-fil-A Midtown, NYC is part of a team of managers who support the Directors and Owner/Operator on the strategic direction of the business in pursuit of excellence and help the vision come to life in a sustainable way. The Event Planner is expected to function more like a leader in a small business with a strong entrepreneurial spirit who will create opportunities. The Event Planner role is critical in ensuring that Chick-fil-A Midtown, NYC is successful in the following areas:

• Community Affairs and Engagement
• Event and Strategic Planning
• Brand representation and activation
• Sales and Brand growth in an emerging market

This talented individual must be a savvy public communicator; entrepreneurial, independent, and well organized with high performance and strong follow through. The Event Planner is someone that is energized by people of all ages and backgrounds and thrives in a quick-paced environment.

General Responsibilities:

• Maintain superior alignment of vision and marketing with Directors, Operator, and Leadership team.
• Commit yourself to personal growth and development as an Event Planner.
• Work closely with the Directors and Operator to develop an Individual Development Plan (IDP) for yourself and for other members in marketing who report to you.
• Identify and share short-term and long-term goals at all levels in the organization
• Work with directors to monitor risk management as it relates to Marketing and ensure compliance.
• Rigorously adhere to food safety practices, systems, and procedures.
• When necessary, respond to and resolve customer complaints in a manner consistent with company policy, and with customer satisfaction in mind.

Marketing Responsibilities:

• Work closely with the operator, operations, and other directors to introduce the Chick-fil-A brand to NYC, drive brand awareness, and grow sales.
• Establish and strengthen relationships with the community, visitors, businesses, media, and government.
• Seek and develop strategic marketing activations that enhance brand awareness, drive consumer action, promote products, and build sales.
• Identify and create opportunities for community engagement (such as fundraisers and public speaking).
• Creation and execution of strategic event/brand activation plans.
• Leverage analytics to make informed decisions.
• Track and analyze events and other activations (promotions and D&G) and build on success. Use various and creative marketing tools to create maximum impact and ROI.
• Cultivator of meaningful branding that leverages our Raving Fans Strategy
• Identify, create, and use our known marketing and operational strengths and opportunities.
• Generate opportunities to leverage our unique assets in NYC.
• Review results and communicate the significance of the scores down into the organization and ensure existing systems are in place to maximize sales and brand growth.
• Develop and lead continuous improvement plans for sales and brand growth.
• Ensure all marketing-related resources (costumes, tents, coupons, food, POP etc) are clean and in proper working order.

Competencies:

• Judgment/Decision-making
• Strategic Skills
• Integrity/Character
• Resourcefulness
• Entrepreneurial spirit
• Leadership capacity
• Talent development/coaching
• Emotional Intelligence
• Enthusiasm/Passion
• Communications
• Growth Mindset

Qualifications:

• Bachelor’s degree in marketing, communications, or related discipline.
• Must possess an entrepreneurial spirit.
• Years of experience: 2
• Strong analytical and problem-solving skills
• This person must have or be willing to gain an understanding of operations in a Chick-fil-A restaurant.

At Chick-fil-A Fair Lakes and Chick-fil-A in Midtown, NYC we are a restaurant and team that seeks to glorify God by being a faithful steward of all that is entrusted to us and to have a positive influence on all who come into contact with Chick-fil-A.