The Marketing Strategy Senior Analyst gathers data and performs analyses necessary to develop and evaluate UPS’ Marketing Strategy. You'll consult with internal subject matter experts to assist in identifying the best approach to gathering information and solving business issues. This position conducts detailed external analysis to help develop a current and future view of markets. In addition, the Marketing Strategy Senior Analyst provides information on current UPS capabilities and performance including profiles of current UPS customers. You'll also responsible for summarizing and communicating the results of the analyses to key stakeholders throughout the organization. This position may manage Specialists and Administrative staff.
The Marketing Strategy Senior Analyst develops subject matter expertise on internal and external sources of information (e.g., customer data, market data, industry data, etc.) for analyses to provide information for decision making. You'll develop Strengths, Weaknesses, Opportunities, and Threats (SWOT) analyses of key competitors to identify market advantages and disadvantages. This position prioritizes key trends to better understand and clarify UPS’s ability to reach growth targets.
UPS is an equal opportunity employer. UPS does not discriminate on the basis of race/color/religion/sex/national origin/veteran/disability/age/sexual orientation/gender identity or any other characteristic protected by law
Founded on a $100 loan in 1907, 2 teenage boys opened up a messenger service in a 6 by 17 foot office located just below the sidewalk on Second Avenue and Main Street in Seattle, WA. Messengers ran errands, carried notes, hand baggage, and delivered trays of food for customers. They also delivered packages, traveling by streetcars and bicycles for longer trips, and later using motorcycles.